--- name: shopify-admin-abandoned-cart-recovery role: marketing description: "Query checkouts abandoned in the last N days, generate unique discount codes per customer, and tag them for re-engagement." toolkit: shopify-admin, shopify-admin-execution api_version: "2025-01" graphql_operations: - abandonedCheckouts:query - discountCodeBulkCreate:mutation - tagsAdd:mutation status: stable compatibility: Claude Code, Cursor, Codex, Gemini CLI --- ## Purpose Identifies customers who started checkout but did not complete their purchase, generates a unique discount code for each one, and tags them in Shopify so they can be targeted in follow-up campaigns. This skill handles the Shopify-native data layer (querying, discounts, tagging); sending the actual email requires an external tool. ## Prerequisites - Authenticated Shopify CLI session: `shopify auth login --store ` - API scopes: `read_checkouts`, `write_price_rules`, `write_discount_codes`, `write_customers` ## Parameters | Parameter | Type | Required | Default | Description | |-----------|------|----------|---------|-------------| | store | string | yes | — | Store domain (e.g., mystore.myshopify.com) | | format | string | no | human | Output format: `human` or `json` | | dry_run | bool | no | false | Preview operations without executing mutations | | days_back | integer | no | 7 | Lookback window for abandoned checkouts | | min_cart_value | float | no | 0 | Minimum cart total to include (USD) | | discount_pct | integer | no | 10 | Discount percentage to create per customer | | code_prefix | string | no | RECOVER | Prefix for generated discount codes | | tag | string | no | cart-recovery | Tag applied to eligible customers | ## Safety > ⚠️ Steps 2 and 3 execute mutations (discount code creation, customer tagging). Discount codes created via `discountCodeBulkCreate` cannot be bulk-deleted via the Admin API — they must be removed individually or via the price rule. Run with `dry_run: true` to verify eligible customer count before committing. ## Workflow Steps 1. **OPERATION:** `abandonedCheckouts` — query **Inputs:** `first: 250`, `query: "created_at:>=''"`, pagination cursor **Expected output:** List of checkout objects with `email`, `totalPrice`, `createdAt`, `lineItems`; paginate until `hasNextPage: false` 2. **OPERATION:** `discountCodeBulkCreate` — mutation **Inputs:** For each eligible customer email: a unique code `{code_prefix}-{UUID[:8].toUpperCase()}`, percentage discount `discount_pct`, usage limit 1, expiry 30 days **Expected output:** Confirmation of code creation with `code` and `priceRule.id`; collect `userErrors` 3. **OPERATION:** `tagsAdd` — mutation **Inputs:** Customer `id` (from checkout `email` lookup), tag string from `tag` parameter **Expected output:** Updated customer tags; collect `userErrors` ## GraphQL Operations ```graphql # abandonedCheckouts:query — validated against api_version 2025-04 query AbandonedCheckouts($first: Int!, $after: String, $query: String) { abandonedCheckouts(first: $first, after: $after, query: $query) { edges { node { id customer { defaultEmailAddress { emailAddress } } totalPriceSet { shopMoney { amount currencyCode } } createdAt lineItems { edges { node { title quantity variant { price } } } } } } pageInfo { hasNextPage endCursor } } } ``` ```graphql # discountCodeBulkCreate:mutation — validated against api_version 2025-01 mutation DiscountCodeBulkCreate($priceRuleId: ID!, $codes: [DiscountCodeInput!]!) { discountCodeBulkCreate(priceRuleId: $priceRuleId, codes: $codes) { bulkCreations { id done } userErrors { field message } } } ``` ```graphql # tagsAdd:mutation — validated against api_version 2025-01 mutation TagsAdd($id: ID!, $tags: [String!]!) { tagsAdd(id: $id, tags: $tags) { node { id } userErrors { field message } } } ``` ## Session Tracking **Claude MUST emit the following output at each stage. This is mandatory.** **On start**, emit: ``` ╔══════════════════════════════════════════════╗ ║ SKILL: Abandoned Cart Recovery ║ ║ Store: ║ ║ Started: ║ ╚══════════════════════════════════════════════╝ ``` **After each step**, emit: ``` [N/TOTAL] → Params: → Result: ``` If `dry_run: true`, prefix every mutation step with `[DRY RUN]` and do not execute it. **On completion**, emit: For `format: human` (default): ``` ══════════════════════════════════════════════ OUTCOME SUMMARY Checkouts found: Eligible customers: Codes created: Customers tagged: Errors: Output: recovery_list_.csv ══════════════════════════════════════════════ ``` For `format: json`, emit: ```json { "skill": "abandoned-cart-recovery", "store": "", "started_at": "", "completed_at": "", "dry_run": false, "steps": [ { "step": 1, "operation": "AbandonedCheckouts", "type": "query", "params_summary": "last 7 days, cart >= $0", "result_summary": " checkouts", "skipped": false }, { "step": 2, "operation": "DiscountCodeBulkCreate", "type": "mutation", "params_summary": " codes, 10% off, prefix RECOVER", "result_summary": " created", "skipped": false }, { "step": 3, "operation": "TagsAdd", "type": "mutation", "params_summary": "tag: cart-recovery", "result_summary": " customers tagged", "skipped": false } ], "outcome": { "checkouts_found": 0, "eligible_customers": 0, "codes_created": 0, "customers_tagged": 0, "errors": 0, "output_file": "recovery_list_.csv" } } ``` ## Output Format CSV file `recovery_list_.csv` with columns: `customer_email`, `cart_total`, `abandoned_at`, `discount_code`, `discount_pct`, `tag_applied` ## Error Handling | Error | Cause | Recovery | |-------|-------|----------| | `THROTTLED` | API rate limit exceeded | Wait 2 seconds, retry up to 3 times | | `userErrors` on discount creation | Invalid price rule or duplicate code | Log error, skip customer, continue | | `userErrors` on tagsAdd | Customer ID not found | Log error, skip tag, continue | | No email on checkout | Guest checkout without email | Skip checkout, do not count as eligible | ## Best Practices - Run with `dry_run: true` first and confirm eligible customer count — discount codes cannot be bulk-deleted via API and will persist in your price rules until manually removed. - Set `min_cart_value` to focus recovery effort on higher-value carts (e.g., 50 for $50+). Small carts often have lower recovery intent and may not justify a discount. - Use a unique `tag` per run (e.g., `cart-recovery-2026-04-11`) so you can identify exactly which customers were targeted in each campaign and avoid re-targeting them in subsequent runs. - The `code_prefix` should be meaningful to operators reviewing discount codes in Shopify Admin (e.g., `CART10` for a 10% cart recovery discount). - This skill produces the data layer. Use Shopify Email or another email tool to send the generated codes to customers.