---
title: Analytics & Agents
description: Analytics & Agents
kt: 5342
doc-type: tutorial
exl-id: 5fc65b46-fd55-44c0-a49e-b2a787cabf68
---
# Analytics & Agents

## Learning Objectives

In this module, you'll analyse data that resides in Adobe Analytics and/or Customer Journey Analytics using external, non-adobe agents.

## Prerequisites

- Access to Adobe Analytics (AA) and/or Adobe Customer Journey Analytics (CJA)
- Access to ChatGPT and/or Claude.ai with a paid subscription

## Exercises

[1.5.1 CJA & ChatGPT with MCP server](./ex1.md){target="_blank"}

In this exercise, you'll set up a custom MCP server in ChatGPT to connect ChatGPT directly to Customer Journey Analytics and you'll start analyzing your data that is hosted in Adobe Customer Journey Analytics (CJA) directly in ChatGPT.

[1.5.2 CJA & Claude.ai with MCP server](./ex2.md){target="_blank"}

In this exercise, you'll set up a custom MCP server in Claude.ai to connect Claude.ai directly to Customer Journey Analytics and you'll start analyzing your data that is hosted in Adobe Customer Journey Analytics (CJA) directly from Claude.ai.

[1.5.3 Adobe Analytics & Claude.ai with MCP server](./ex3.md){target="_blank"}

In this exercise, you'll set up a custom MCP server in Claude.ai to connect Claude.ai directly to Adobe Analytics and you'll start analyzing your data that is hosted in Adobe Analytics (AA) directly from Claude.ai.

![Tech Insiders](./../../../assets/images/techinsiders.png){width="50px" align="left"}

>[!NOTE]
>
>If you have questions, want to share general feedback of have suggestions on future content, please contact Tech Insiders directly, by sending an email to **techinsiders@adobe.com**.

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