source,period,event,count,count_basis,attribution
Google Ads,2026-09-01/2026-09-07,purchase,100,attributed credits,7-day click; click date
GA4,2026-09-01/2026-09-07,purchase,90,observed event IDs,event date
CRM,2026-09-01/2026-09-07,paid_order,85,unique accepted orders,order date; no ad attribution