--- title: Feedback in Strategic Planning description: Build a customer-centric feedback management system and optimize the process of creating and associating feedback and product ideas with Feedback application. locale: en-US canonical_url: https://www.servicenow.com/docs/r/australia/it-business-management/product-feedback/product-feedback-landing.html release: australia product: Product Feedback classification: product-feedback topic_type: reference last_updated: "2026-03-12" reading_time_minutes: 2 breadcrumb: [Strategic Planning, Strategic Portfolio Management] --- # Feedback in Strategic Planning Build a customer-centric feedback management system and optimize the process of creating and associating feedback and product ideas with Feedback application. \[Omitted video\] Description: Feedback overview video. ## Feedback overview The Feedback application is available for users with a Strategic Portfolio Management \(SPM\) Pro license. The Feedback application simplifies the process of gathering and analyzing user feedback to make informed decisions on your product. The intuitive interface provides real-time feedback on your product features, usability, and performance and help users to share their thoughts. With Feedback application, you create feedback or product ideas and link them with a feedback or product idea or planning or non-planning items. Leverage the multi-feedback summarization skill to quickly summarize one or multiple feedback and streamline feedback analysis. Create planning or non-planning items by copying the generated summary and save time on manual item creation. Use the Planning Item Doc Summarization and Actions skill to generate a summary from selected content in Docs. ## Get started ## Troubleshoot and get help - Ask or answer questions in the [Strategic Portfolio Management forum of ServiceNow Community](https://community.servicenow.com/community?id=community_forum&sys_id=7d291a2ddbd897c068c1fb651f9619da) - [Search the Known Error Portal for known error articles](https://support.servicenow.com/kb?id=kb_article_view&sysparm_article=KB0597477) - [Contact Customer Service and Support](https://support.servicenow.com/now?draw=case)