--- title: Create a lead description: Create a lead in the Lead Management application by entering the details, such as customer name, sales stage, lead type, score, and source. locale: en-US canonical_url: https://www.servicenow.com/docs/r/australia/order-management/create-new-lead.html release: australia topic_type: task last_updated: "2026-03-12" reading_time_minutes: 1 breadcrumb: [Lead Management, Sales automation apps, Use, Sales Customer Relationship Management] --- # Create a lead Create a lead in the Lead Management application by entering the details, such as customer name, sales stage, lead type, score, and source. ## Before you begin Role required: sales\_agent ## Procedure 1. In the CRM Workspace, select the **List** \[Omitted image "list-outline-24.svg"\] Alt text: view. 2. Navigate to **Leads** > **All** and select **New**. 3. On the form, fill in the fields.
| Field | Description |
|---|---|
| First Name | First name of the lead. |
| Last Name | Last name of the lead. |
| Email address of the lead. | |
| Mobile Phone | Mobile number of the lead. |
| Business Phone | Business phone number of the lead. |
| Title | Title of the lead. |
| Company | Company name of the lead. |
| Stage | Current stage of the lead in the sales lifecycle. The available options are:- New - Contacted - Nurturing - Qualified - Disqualified |
| Lead Source | Channel or origin through which the lead was acquired. The available options are: - Inbound Phone - Inbound Web - Partner Referral - 3rd Party Referral - Employee Referral - List - Trade Show - Pr - Display Ad - Billboard - AI-Suggested - Other |