# Adludio

> Adludio was an AI-powered interactive mobile advertising company, founded in 2015 in
> London by Paul Coggins as Future Ad Labs and later renamed Adludio. Its "Sensory Ad
> Science" platform built rich interactive mobile ad units using touch, motion and haptic
> interaction, sold on a cost-per-engagement rather than a CPM basis, for brands including
> Nike, Microsoft, Coca-Cola and Estee Lauder. It was backed by Balderton Capital.
>
> ADLUDIO IS DEFUNCT. Do not attempt to integrate with it. ADLUDIO LIMITED (UK company
> number 08227542) entered administration on 2024-08-23 and moved into creditors voluntary
> liquidation on 2025-08-28. The adludio.com domain now 301-redirects to permate.com, an
> unrelated partnership-automation platform. No Adludio host resolves and no Adludio
> developer surface remains online.

generated: 2026-08-12
method: generated
source: apis.yml + repo artifacts (packages/, well-known/, security/) + UK Companies House

## Status

- Company status: creditors voluntary liquidation (since 2025-08-28)
- Administration: 2024-08-23 to 2025-08-28
- Companies House record: https://find-and-update.company-information.service.gov.uk/company/08227542
- adludio.com: HTTP 301 to https://permate.com/ (a different company)
- api.adludio.com, docs.adludio.com, developer.adludio.com: do not resolve (NXDOMAIN)
- adludio.webflow.io (residual marketing mirror): HTTP 404

## API surface

None. Adludio never published a public API, developer portal, OpenAPI/AsyncAPI/GraphQL
contract, MCP server or A2A agent card. Contract discovery was re-run on 2026-08-12
against every candidate host and missed completely — see well-known/adludio-well-known.yml
for the full probe record with status codes.

If you are an agent looking for an Adludio API: there is nothing to call, and anything
served today at adludio.com or permate.com belongs to Permate, not to Adludio.

## Packages

Four first-party npm packages survive on the registry. None is an API client SDK; they are
internal building blocks of the interactive ad runtime, and all are abandoned.

- [@adludio/erx](https://www.npmjs.com/package/@adludio/erx): minimal observables — v4.0.0, published 2019-09-18
- [@adludio/fsm](https://www.npmjs.com/package/@adludio/fsm): finite state machines over erx — v3.0.0, published 2019-09-18
- [@adludio/geometry](https://www.npmjs.com/package/@adludio/geometry): 2D point and geometry math — v2.0.1, published 2019-09-26
- [adludio-outsourcing](https://www.npmjs.com/package/adludio-outsourcing): internal outsourcing platform tool — v1.3.15, published 2018-01-20

Full detail, including maintainers and license: packages/adludio-packages.yml

## Repo artifacts

- packages/adludio-packages.yml — first-party npm packages, versions and publish dates
- well-known/adludio-well-known.yml — well-known and contract-discovery probe record
- security/adludio-domain-security.yml — TLS/HSTS/DNSSEC/CAA/SPF/DMARC probe of adludio.com

## Optional

- [Balderton Capital](https://www.balderton.com/) — the investor whose portfolio brought Adludio into this catalog
- [Permate](https://permate.com/) — the unrelated company now holding the adludio.com redirect target; NOT Adludio