slug: adready-cpxi provider: AdReady (CPXi) generated_by: planning/capability-mapping/scripts/classify_capabilities.py model: claude-opus-5 frame: - Media, Entertainment & Telecom Content min_confidence: 0.7 capability_model: source: https://github.com/vincentmakes/turbo-ea-capabilities license: CC-BY-4.0 attribution: Turbo EA Capabilities by Vincent Verdet — Turbo EA, https://github.com/vincentmakes/turbo-ea-capabilities, CC BY 4.0 notice: NOTICE edge_count: 13 edges: - tag: Flip Dashboard spec_file: adready-cpxi-flip-dashboard-api-openapi.yml capability_id: BC-400.60 capability_id_l1: BC-400 capability_name: Digital Marketing Management confidence: 0.8 evidence: POST /api/advertisers/{advertiserId}/reports/performance getPerformanceReport Get performance report by creative/publisher/channel/daypart/audience/device/mediatype/state/dma/zip; PUT .../brand_lift/campaigns/{blCampaignId}/launch launchCampaign reason: Operations manage tracking pixels, launch brand-lift campaigns and produce conversion/reach/frequency and creative-publisher-channel performance reporting — squarely paid digital media campaign management and measurement. Some overlap with market intelligence (brand lift) keeps it below 0.9. recovered_from: sweep-20260829T005356Z-edges.json - tag: user-controller spec_file: adready-cpxi-user-controller-api-openapi.yml capability_id: BC-620.20 capability_id_l1: BC-620 capability_name: Identity & Access Management confidence: 0.8 evidence: POST /api/users/{userId}/globalRoles/{roleId} updateUserRoles; POST /api/users/{userId}/password_reset/url createPasswordResetUrl; schemas Role, Permission, UserRole reason: Operations create/update/delete users, assign global roles and permissions, invite users and issue password resets — user account and access administration, i.e. Identity & Access Management, not an advertising business capability. - tag: 'App Console: Brand' spec_file: adready-cpxi-app-console-brand-api-openapi.yml capability_id: BC-3760.60 capability_id_l1: BC-3760 capability_name: Advertising Revenue Reporting confidence: 0.75 evidence: Get dimension-wise measurements & metrics report for Performance Brand solution reason: Campaign performance metrics, summaries and top-performer reporting for the brand advertising solution — advertising campaign delivery/performance reporting. - tag: Performance spec_file: adready-cpxi-performance-api-openapi.yml capability_id: BC-400.60 capability_id_l1: BC-400 capability_name: Digital Marketing Management confidence: 0.75 evidence: POST /api/advertisers/{advertiserId}/performance/daily getDailyPerformance Get daily CPM/CPA/ROAS/VCR/CTR performance reason: Returns core paid-media performance metrics (CPM, CPA, ROAS, VCR, CTR) per advertiser, which is digital/paid media performance reporting. Single-operation surface limits certainty on the exact sub-capability. recovered_from: sweep-20260829T005356Z-edges.json - tag: App Console spec_file: adready-cpxi-app-console-api-openapi.yml capability_id: BC-3760.40 capability_id_l1: BC-3760 capability_name: Ad Trafficking & Operations confidence: 0.7 evidence: Get creatives for an advertiser as per the solution id / Get conversion pixels for an advertiser / Get ad groups for an advertiser reason: Read surface over advertiser campaign objects — ad groups, creatives, keywords, audiences, pixels — which is ad trafficking/operations configuration data on an advertising management platform. - tag: 'App Console: Search' spec_file: adready-cpxi-app-console-search-api-openapi.yml capability_id: BC-400.50 capability_id_l1: BC-400 capability_name: Marketing Operations Management confidence: 0.7 evidence: getSearchPerformanceReport Get dimension-wise measurements & metrics report for Search solution reason: Performance metrics, summaries and top performers for the paid Search advertising solution — marketing campaign measurement and reporting, not site search. recovered_from: sweep-20260829T005356Z-edges.json - tag: 'App Console: Social' spec_file: adready-cpxi-app-console-social-api-openapi.yml capability_id: BC-400.50 capability_id_l1: BC-400 capability_name: Marketing Operations Management confidence: 0.7 evidence: getSocialPerformanceReport Get dimension-wise measurements & metrics report for Social solution reason: Reporting on measurements and metrics for the Social advertising solution — marketing performance measurement within digital media buying. recovered_from: sweep-20260829T005356Z-edges.json - tag: Incrementality spec_file: adready-cpxi-incrementality-api-openapi.yml capability_id: BC-400 capability_id_l1: BC-400 capability_name: Marketing Management confidence: 0.7 evidence: GET /api/advertisers/{advertiserId}/incrementality/haloEffect getIncrementalityHaloEffect Get Halo Effect data; schema IncrementalLiftData reason: Measures incremental lift and halo effect of advertising exposure for an advertiser — advertising effectiveness measurement within marketing management. Ambiguous between digital marketing measurement and marketing operations measurement, so no L2 asserted. recovered_from: sweep-20260829T005356Z-edges.json - tag: Social Solution spec_file: adready-cpxi-social-solution-api-openapi.yml capability_id: BC-400.60 capability_id_l1: BC-400 capability_name: Digital Marketing Management confidence: 0.7 evidence: '"Get dimension-wise top performing metrics for Social solution"; "Get daily metrics for Social solution"' reason: Reporting of social advertising metrics and measurements per advertiser — social/paid media performance within Digital Marketing Management. - tag: line-items-controller spec_file: adready-cpxi-line-items-controller-api-openapi.yml capability_id: BC-3760 capability_id_l1: BC-3760 capability_name: Advertising Sales & Operations Management confidence: 0.7 evidence: PUT /api/ios/{insertionOrderId}/lineItems/{lineItemId}; schemas LineItemTargeting, Creative, TrackingPixelData, LineItemDeviceTypes; operation pushToXandr, calculateCpm reason: Operations create and maintain line items under insertion orders, with targeting, creatives, CPM/spend calculation and push to an ad server/DSP — advertising sales and operations work. Sub-capability ambiguous between direct sales (insertion-order channel) and ad trafficking, so only the L1 is asserted. - tag: plans-controller spec_file: adready-cpxi-plans-controller-api-openapi.yml capability_id: BC-400 capability_id_l1: BC-400 capability_name: Marketing Management confidence: 0.7 evidence: PUT /api/plans/{planId}/changeProductTypeAllocation, changeDisplayDeviceAllocation, changeTargetingLevel; schemas Plan, TargetingTypeAllocation, ProductCategoryAllocation, SubmitOrder reason: Media plan lifecycle with budget/channel/device allocation and targeting on an advertising platform — clearly marketing management, but ambiguous between planning, marketing operations and digital media sub-capabilities. recovered_from: sweep-20260829T005356Z-edges.json - tag: rate-cards-controller spec_file: adready-cpxi-rate-cards-controller-api-openapi.yml capability_id: BC-440.20 capability_id_l1: BC-440 capability_name: Price List Management confidence: 0.7 evidence: POST /api/rateCards createRateCardItem; GET /api/rateCards/{accountId} listRateCards; schemas RateCardDTO, RateCardItem reason: Creation and maintenance of rate cards (price lists) per product type and account — price book maintenance for the ad products sold. Price List Management is the closest fit; advertising-specific pricing is not a separate candidate. - tag: tableau-controller spec_file: adready-cpxi-tableau-controller-api-openapi.yml capability_id: BC-610.50 capability_id_l1: BC-610 capability_name: Analytics & BI Management confidence: 0.7 evidence: GET /api/tableau/{advertiserId}/download/views/{viewId}/{type} Download Tableau report reason: Operations expose Tableau BI views and report downloads to advertisers — analytics/BI delivery. Generic embedded-reporting plumbing, so moderate confidence. recovered_from: sweep-20260829T005356Z-edges.json