specification: API Commons Plans
specificationVersion: '0.1'
schema: https://raw.githubusercontent.com/api-evangelist/interface-research/main/schema/api-commons.yml#/$defs/Plans
provider: Amplitude
providerId: amplitude
created: '2026-05-04'
# Provenance stamped 2026-08-11: this artifact was written by the API Evangelist
# bulk sweep dated 2026-05-04, not harvested from the provider. See roadmap#35.
method: generated
modified: '2026-05-04'
reconciled: true
tags:
  - Product Analytics
  - Experimentation
description: Amplitude pricing across Starter / Plus / Growth / Enterprise.
sources:
  - https://amplitude.com/pricing
plans:
  - id: amplitude-starter
    name: Starter
    type: freemium
    description: Free; 10K MTUs or up to 2M events; unlimited sources/destinations.
    entries:
      - label: MTUs
        name: mtus
        type: quota
        metric: MTU
        limit: 10000
        timeFrame: month
        geo: global
        unit: 1
        price: '0.00'
        userMultiplied: false
      - label: Events
        name: events
        type: quota
        metric: event
        limit: 2000000
        timeFrame: month
        geo: global
        unit: 1
        price: '0.00'
        userMultiplied: false
    elements:
      - name: Out-of-the-box analytics
      - name: Session Replay
      - name: Unlimited feature flags
      - name: Web Experimentation
      - name: AI Feedback
  - id: amplitude-plus
    name: Plus
    type: paid
    description: Starting $49/mo annual; up to 300K MTUs or 25M events.
    entries:
      - label: Monthly base
        name: base
        type: subscription
        metric: month
        limit: -1
        timeFrame: month
        geo: global
        unit: 1
        price: '49.00'
        userMultiplied: false
      - label: MTUs
        name: mtus
        type: quota
        metric: MTU
        limit: 300000
        timeFrame: month
        geo: global
        unit: 1
        price: '0.00'
        userMultiplied: false
      - label: Events
        name: events
        type: quota
        metric: event
        limit: 25000000
        timeFrame: month
        geo: global
        unit: 1
        price: '0.00'
        userMultiplied: false
    elements:
      - name: Unlimited product analytics
      - name: Behavioral cohorts
      - name: Feature tagging
      - name: Custom audiences
      - name: Online support
  - id: amplitude-growth
    name: Growth
    type: enterprise
    description: Custom pricing; advanced analytics, Feature Experimentation, real-time syncs.
    entries:
      - label: Annual (custom)
        name: seat
        type: subscription
        metric: user
        limit: -1
        timeFrame: month
        geo: global
        unit: 1
        price: custom
        userMultiplied: true
    elements:
      - name: Advanced behavioral analysis
      - name: Causal insights
      - name: Feature Experimentation
      - name: Predictive audiences
      - name: Real-time streaming
  - id: amplitude-enterprise
    name: Enterprise
    type: enterprise
    description: Custom pricing; cross-product analysis, multi-armed bandits.
    entries:
      - label: Annual (custom)
        name: seat
        type: subscription
        metric: user
        limit: -1
        timeFrame: month
        geo: global
        unit: 1
        price: custom
        userMultiplied: true
    elements:
      - name: Cross-product analysis
      - name: Advanced data/permission controls
      - name: Mutual exclusion groups
      - name: Multi-armed bandit experiments
      - name: Assigned account manager
x-canonical:
  generated: '2026-10-08'
  vocabulary: all/0-working/economics/plans-canonical.yml
  models:
  - free
  - seat
  - subscription
  units:
  - message
  - period
  - seat
  plans:
  - name: Starter
    access: freemium
    model: free
    model_how: derived
    units:
    - message
    - other
    periods:
    - month
  - name: Plus
    access: paid
    model: subscription
    model_how: derived
    units:
    - message
    - other
    - period
    periods:
    - month
  - name: Growth
    access: enterprise
    model: seat
    model_how: derived
    units:
    - seat
    periods:
    - month
  - name: Enterprise
    access: enterprise
    model: seat
    model_how: derived
    units:
    - seat
    periods:
    - month