{
  "$id": "https://github.com/api-evangelist/applovin/json-structure/applovin-campaign-structure.json",
  "title": "AppLovin Campaign Structure",
  "description": "JSON structural reference for an AppLovin Axon advertising campaign — describes field names, types, and lifecycle constraints across create, update, and read operations.",
  "x-source-url": "https://support.axon.ai/en/app-discovery/api/axon-campaign-management-api/",
  "structure": {
    "id": {"type": "integer", "create": "forbidden", "update": "required", "read": "present"},
    "name": {"type": "string", "create": "required", "update": "optional", "read": "present"},
    "type": {"type": "string", "values": ["APP"], "create": "required", "update": "required"},
    "status": {"type": "string", "values": ["LIVE", "PAUSED"], "create": "ignored", "update": "optional"},
    "platform": {"type": "string", "values": ["IOS", "ANDROID"], "create": "required", "update": "forbidden"},
    "package_name": {"type": "string", "create": "required (Android)", "update": "optional"},
    "itunes_id": {"type": "integer", "create": "required (iOS)", "update": "optional"},
    "start_date": {"type": "string (ISO 8601 UTC)", "create": "required", "update": "forbidden"},
    "end_date": {"type": "string (ISO 8601 UTC)", "create": "required", "update": "optional"},
    "bidding_strategy": {
      "type": "string",
      "values": ["TARGET_GOAL_WITH_CPI_BILLING", "AUTO_BIDDING_WITH_CPM_BILLING"],
      "create": "required",
      "update": "forbidden"
    },
    "budget": {
      "type": "object",
      "create": "required",
      "update": "optional",
      "shape": {
        "daily_budget_for_all_countries": "string (USD as numeric)",
        "country_code_to_daily_budget": "map<countryCode, string>"
      }
    },
    "goal": {
      "type": "object",
      "create": "required",
      "update": "optional",
      "shape": {
        "goal_type": "enum [CPI, CPE, CPP, AD_ROAS, CHK_ROAS, BLD_ROAS]",
        "goal_value_for_all_countries": "string",
        "country_code_to_goal_value": "map<countryCode, string>",
        "roas_day_target": "string (e.g. DAY7)"
      },
      "constraints": {
        "AD_ROAS": "> 10%",
        "BLD_ROAS": "> 5%",
        "CHK_ROAS": "> 1%",
        "CPE": "< $500",
        "CPI": "< $200",
        "CPP": "< $500"
      }
    },
    "tracking": {
      "type": "object",
      "create": "required",
      "update": "optional",
      "shape": {
        "tracking_method": "enum [ADJUST, APPSFLYER, APSALAR, BRANCH, KOCHAVA, TENJIN]",
        "impression_url": "uri",
        "click_url": "uri"
      }
    },
    "targeting": {
      "type": "array<object>",
      "create": "required",
      "update": "optional",
      "shape": {
        "country_code": "string (ISO 3166-1 alpha-2)",
        "region_codes": "string[]",
        "metro_names": "string[]"
      }
    }
  }
}