aid: auditude
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/auditude.png
name: Auditude
description: 'Auditude was a Palo Alto video advertising technology company founded
  in 2007 that let premium publishers, content owners and media companies manage,
  serve and monetize advertising around online video across multiple platforms and
  devices via its proprietary Auditude Connect platform. Backed by Redpoint Ventures
  and Greylock Partners with roughly $38M raised, its customers included Comcast,
  Sony Music and Universal Music Group. Adobe acquired Auditude in November 2011 for
  a reported ~$120M and folded the technology into Adobe Primetime (ad decisioning /
  ad insertion), since rebranded under Adobe Pass. Auditude no longer operates as an
  independent company: auditude.com does not resolve, and the only surviving public
  footprint is the legacy com.auditude.ads.* namespace inside Adobe''s Primetime
  Player SDK documentation. This profile is retained as a defunct / acquired
  historical record; there is no Auditude API surface to catalog.'
url: https://raw.githubusercontent.com/api-evangelist/auditude/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- redpoint-ventures
- greylock-partners
x-tier: defunct
x-tier-reason: acquired-by-adobe-2011-no-api-surface
x-status: acquired
x-acquired-by: Adobe
x-acquired-date: '2011-11-01'
x-successor-product: Adobe Primetime (now Adobe Pass)
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- Advertising
- Video
- Video Advertising
- Ad Tech
- Monetization
- Media
- Defunct
- Acquired
apis: []
common:
- type: Acquisition
  url: https://www.adexchanger.com/press-release/adobe-acquires-auditude/
- type: Successor
  url: https://helpx.adobe.com/legal/product-descriptions/adobe-primetime-ad-insertion-and-transcoding.html
- type: Archive
  url: http://web.archive.org/web/20120628092451/http://www.auditude.com:80/
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-07-19'
  status: nochange
  artifacts_added: 0
  pass: local-v1
  finding: >-
    Defunct. Acquired by Adobe 2011-11-01 (~$120M) and folded into Adobe Primetime /
    Adobe Pass. Probed 2026-07-19: auditude.com, www.auditude.com and api.auditude.com
    have no A or NS records (domain registered via GoDaddy through 2027 but parked);
    last Wayback snapshot 2012-06-28. No npm packages (registry search total=0), no
    PyPI project (404), no GitHub org (404). No developer portal, docs, OpenAPI,
    well-known surface or SDKs exist to capture. No artifacts written by design --
    absence is the honest result, not a gap to fill.