specification: FinOps Framework
specificationVersion: '1.0'
schema: https://www.finops.org/framework/
provider: Blend
providerId: blend-mortgage
created: '2026-07-04'
modified: '2026-07-04'
reconciled: false
tags:
- Digital Lending
- Mortgage
- Consumer Lending
- FinTech
- FinOps
- Cost Management
- FOCUS
description: >-
  FinOps view of Blend spend. Blend is an enterprise lending platform billed under a
  negotiated agreement rather than a public usage meter, so cost visibility comes from
  the contract's structure - a platform subscription combined, in parts of the mortgage
  business, with per-loan / per-application / per-funded-loan transaction economics, plus
  add-ons (income and asset verification, close/eSignature/RON). The Public API itself is
  not separately metered; it is an entitlement of the customer or certified-partner
  relationship. The dominant cost drivers are application/loan volume and product mix.
notes: >-
  Blend does not publish rates; per-unit economics are not reconciled here. Track spend
  against the negotiated agreement and map it to loan/application volume and the enabled
  product lines. Verify current commercial terms with Blend sales.
sources:
- https://blend.com/
- https://developers.blend.com/blend
- https://developers.blend.com/blend/docs/blend-api-quick-start-guide
- https://focus.finops.org/focus-specification/v1-3/
alignedWith:
  framework: FinOps Foundation Framework
  frameworkUrl: https://www.finops.org/framework/
  dataSpec: FOCUS
  dataSpecVersion: '1.3'
  dataSpecUrl: https://focus.finops.org/focus-specification/v1-3/
publisherName: Blend
serviceCategory: Financial Services and Lending Platform
billingModel:
  pricingCategory: Subscription plus Usage
  billingFrequency: Annual
  billingCurrency: USD
  chargeCategories:
  - Purchase
  - Usage
  - Adjustment
focusColumns:
  ServiceName: Blend Platform
  ServiceCategory: Financial Services and Lending Platform
  ProviderName: Blend
  PublisherName: Blend
  InvoiceIssuerName: Blend
  BillingCurrency: USD
  ChargeCategory: Purchase
  PricingCategory: Subscription plus Usage
meters:
- name: applications
  description: Lending applications created/processed on the platform, a primary volume driver.
  unit: applications
  aggregation: sum
  dimensions:
  - account
  - product
- name: funded_loans
  description: Funded loans, a driver of per-transaction economics in parts of the mortgage business.
  unit: loans
  aggregation: sum
  dimensions:
  - account
  - product
- name: verifications
  description: Income and asset verification calls run during origination (add-on cost).
  unit: verifications
  aggregation: sum
  dimensions:
  - account
- name: closings
  description: Close / eSignature / RON transactions completed through the platform.
  unit: closings
  aggregation: sum
  dimensions:
  - account
principles:
- name: Visibility
  description: Track application and funded-loan volume by product line (mortgage, consumer lending, deposit) against the negotiated agreement.
- name: Allocation
  description: Tag applications and loans by branch, channel, or team so platform and per-transaction costs map to internal cost centers.
- name: Optimization
  description: Right-size enabled product lines and verification add-ons to actual usage; negotiate volume tiers as origination volume grows.
- name: Accountability
  description: Assign an owner for the Blend relationship; review volume and add-on usage against contracted commitments each billing period.
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com