{ "recommendationId": "REC-20260421-00847", "agentType": "negative_keyword", "priority": "high", "impact": "Estimated 12% reduction in wasted spend (~$340/month)", "campaignId": "12345678901", "adGroupId": "98765432100", "action": { "type": "add", "entityType": "negative_keyword", "current": null, "proposed": { "text": "free", "matchType": "BROAD", "level": "campaign" } }, "rationale": "The keyword 'free' generated 2,340 impressions and 187 clicks at a cost of $4,675 with 0 conversions over the last 30 days. Adding as a campaign-level negative keyword will eliminate wasted spend from users searching for free alternatives to your paid product.", "status": "pending", "createdAt": "2026-04-21T08:15:00Z", "appliedAt": null }