slug: blueshift
provider: Blueshift
generated_by: planning/capability-mapping/scripts/classify_capabilities.py
model: claude-opus-5
frame:
- Telecommunications
min_confidence: 0.7
capability_model:
  source: https://github.com/vincentmakes/turbo-ea-capabilities
  license: CC-BY-4.0
  attribution: Turbo EA Capabilities by Vincent Verdet — Turbo EA, https://github.com/vincentmakes/turbo-ea-capabilities,
    CC BY 4.0
  notice: NOTICE
edge_count: 5
edges:
- tag: Customer
  spec_file: blueshift-customer-api-openapi.yml
  capability_id: BC-420.10
  capability_id_l1: BC-420
  capability_name: Customer Data Management
  confidence: 0.9
  evidence: POST /api/v1/customers 'Create or update customer', POST /api/v1/customers/merge 'Merge customers',
    POST /api/v1/customers/forget 'Stop tracking a customer'
  reason: CRUD, search, merge and forget of unified customer profiles in a customer data platform — customer
    master data and identity resolution.
- tag: Segments
  spec_file: blueshift-segments-api-openapi.yml
  capability_id: BC-420.20
  capability_id_l1: BC-420
  capability_name: Customer Segmentation Management
  confidence: 0.8
  evidence: GET /api/v1/segments/list  Get list of segments; GET /api/v1/segments/{segment_uuid}/matching_users.json  Get
    segment membership counts
  reason: Operations list customer segments and return segment membership counts within a customer data
    platform — this is customer segmentation, not a technical grouping construct.
- tag: Promotions
  spec_file: blueshift-promotions-api-openapi.yml
  capability_id: BC-440.30
  capability_id_l1: BC-440
  capability_name: Discount & Promotion Management
  confidence: 0.75
  evidence: '"Add promo codes to promotion", "Overwrite promo codes in promotion"'
  reason: Managing promotions and their promo-code pools is squarely discount and promotion management;
    the only ambiguity is whether it belongs with marketing campaign execution instead.
- tag: Campaigns
  spec_file: blueshift-campaigns-api-openapi.yml
  capability_id: BC-400.40
  capability_id_l1: BC-400
  capability_name: Demand Generation Management
  confidence: 0.7
  evidence: POST /api/v1/campaigns/execute 'Trigger a campaign', PATCH .../launch 'Launch a campaign',
    PATCH .../pause 'Pause a campaign'
  reason: Creation, launch, pause and performance reporting of multi-channel marketing campaigns on a
    customer-engagement platform — marketing campaign/lifecycle execution. Some ambiguity between Demand
    Generation and Digital Marketing sub-capabilities.
- tag: Custom user lists
  spec_file: blueshift-custom-user-lists-api-openapi.yml
  capability_id: BC-420.20
  capability_id_l1: BC-420
  capability_name: Customer Segmentation Management
  confidence: 0.7
  evidence: PUT /api/v1/custom_user_lists/bulk_add_users_to_list/{list_id} 'Bulk add users to list', GET
    /api/v1/custom_user_lists/seed_lists
  reason: Building and maintaining named audience lists of customers for targeting in a CDP — customer
    segmentation / treatment audience management. Sub-capability choice carries some uncertainty.