aid: bobbie
name: Bobbie
description: >-
  Bobbie is an American organic infant formula company founded in 2018 by Laura Modi and
  Sarah Hardy — the only mom-founded, women-led infant formula manufacturer in the United
  States, selling direct to parents at hibobbie.com and through Bobbie Medical for
  healthcare professionals. Bobbie has no developer program, but its Shopify-hosted
  storefront exposes a substantial machine-readable surface from its own domain: an
  anonymously introspectable Storefront GraphQL API, a live Model Context Protocol server
  with five catalog and cart tools, a Universal Commerce Protocol merchant profile at
  /.well-known/ucp with UCP MCP commerce endpoints, OpenID Connect and RFC 8414 discovery
  for customer accounts, and a provider-authored /agents.md (mirrored at /llms.txt) that
  tells AI agents which surface to use and requires explicit buyer approval before any
  agent completes a payment.
url: https://raw.githubusercontent.com/api-evangelist/bobbie/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
x-tier: profiled
x-tier-reason: enrichment-pipeline
image: https://www.hibobbie.com/cdn/shop/files/Bobbie_Cardi_SocialShare_General_1dca0cca-95e0-467b-8eaa-5dd7f4df4675.jpg
specificationVersion: '0.20'
created: '2026-08-02'
modified: '2026-08-02'
tags:
- Company
- Consumer Packaged Goods
- Infant Formula
- Ecommerce
- Direct to Consumer
- Retail
- Health
- Nutrition
- Agentic Commerce
- Shopify
- GraphQL
- Model Context Protocol
apis:
- aid: bobbie:storefront-graphql
  name: Bobbie Storefront GraphQL API
  description: >-
    The Shopify Storefront GraphQL API as served from Bobbie's own domain. Introspection
    is anonymous — the full schema (416 types, 35 query fields, 41 mutations) was
    retrieved without a Storefront access token on 2026-08-02. Covers the product
    catalog, collections, selling plans (Bobbie's formula subscriptions), cart and
    checkout preparation, editorial content, and customer accounts.
  humanURL: https://shopify.dev/docs/api/storefront
  baseURL: https://www.hibobbie.com/api/2026-04/graphql.json
  tags:
  - GraphQL
  - Ecommerce
  - Catalog
  - Cart
  properties:
  - type: GraphQL
    url: graphql/bobbie-storefront.graphql
  - type: GraphQLManifest
    url: graphql/bobbie-graphql.yml
  - type: DataModel
    url: data-model/bobbie-data-model.yml
- aid: bobbie:storefront-mcp
  name: Bobbie Storefront MCP Server
  description: >-
    A live Model Context Protocol server on Bobbie's storefront host. An anonymous
    JSON-RPC tools/list returned five tools with full JSON Schema input contracts —
    search_catalog, get_product_details, get_cart, update_cart and
    search_shop_policies_and_faqs.
  humanURL: https://www.hibobbie.com/agents.md
  baseURL: https://www.hibobbie.com/api/mcp
  tags:
  - MCP
  - Agents
  - Ecommerce
  properties:
  - type: MCPServer
    url: mcp/bobbie-mcp.yml
  - type: ToolCrosswalk
    url: mcp/bobbie-tool-crosswalk.yml
- aid: bobbie:ucp-commerce
  name: Bobbie UCP Agentic Commerce
  description: >-
    Bobbie implements the Universal Commerce Protocol for agent-driven commerce. The
    merchant profile at /.well-known/ucp declares UCP 2026-04-08 and 2026-01-23, the
    dev.ucp.shopping MCP service endpoint, the cart / checkout / fulfillment / discount
    capabilities, and three payment handlers (Google Pay, Shopify card, Shop Pay). The
    MCP endpoint requires a resolvable agent profile URI, and checkout completion
    requires contemporaneous buyer approval.
  humanURL: https://ucp.dev
  baseURL: https://www.hibobbie.com/api/ucp/mcp
  tags:
  - UCP
  - Agentic Commerce
  - MCP
  - Checkout
  properties:
  - type: AgenticAccess
    url: agentic-access/bobbie-agentic-access.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.hibobbie.com/
- type: Documentation
  url: https://www.hibobbie.com/agents.md
- type: LLMsTxt
  url: llms/bobbie-llms.txt
- type: WellKnown
  url: well-known/bobbie-well-known.yml
- type: Authentication
  url: authentication/bobbie-authentication.yml
- type: OAuthScopes
  url: scopes/bobbie-scopes.yml
- type: Conventions
  url: conventions/bobbie-conventions.yml
- type: ErrorCatalog
  url: errors/bobbie-problem-types.yml
- type: Lifecycle
  url: lifecycle/bobbie-lifecycle.yml
- type: Conformance
  url: conformance/bobbie-conformance.yml
- type: AgentSkill
  url: skills/_index.yml
- type: DomainSecurity
  url: security/bobbie-domain-security.yml
- type: Support
  url: https://www.hibobbie.com/pages/help-center
- type: HelpCenter
  url: https://www.hibobbie.com/pages/help-center
- type: Blog
  url: https://milk-drunk.com/
- type: Press
  url: https://news.hibobbie.com/
- type: SignUp
  url: https://www.hibobbie.com/account/register
- type: Login
  url: https://account.hibobbie.com/
- type: TermsOfService
  url: https://www.hibobbie.com/policies/terms-of-service
- type: PrivacyPolicy
  url: https://www.hibobbie.com/policies/privacy-policy
- type: RefundPolicy
  url: https://www.hibobbie.com/policies/refund-policy
- type: ShippingPolicy
  url: https://www.hibobbie.com/policies/shipping-policy
- type: About
  url: https://www.hibobbie.com/pages/our-story
- type: ContactUs
  url: https://www.hibobbie.com/pages/contact
- type: Careers
  url: https://www.hibobbie.com/pages/careers
- type: SecondaryMarket
  url: https://forgeglobal.com/bobbie_stock/
x-enrichment:
  date: '2026-08-02'
  status: enriched
  artifacts_added: 25
  pass: local-v1