aid: boosted-commerce
name: Boosted Commerce
description: >-
  Boosted Commerce is a Los Angeles based consumer brand platform that acquires and operates
  direct-to-consumer and Amazon FBA businesses in health, wellness, beauty and longevity. Founded
  by Keith Richman and Charlie Chanaratsopon, the company runs a portfolio of supplement and
  skincare brands — Prime Labs, Vital Vitamins, Happy Healthy Hippie and Asterwood — and is
  expanding those brands from marketplace and DTC channels into national retail with EDI-ready
  vendor operations. Boosted Commerce publishes no first-party developer program of its own, but
  every brand storefront runs on Shopify and serves a live, anonymous agent-commerce surface:
  a Universal Commerce Protocol (UCP) merchant profile at /.well-known/ucp, agent instructions at
  /llms.txt and /agents.md, and a Model Context Protocol endpoint at /api/ucp/mcp exposing 13
  catalog, cart, checkout and order tools with published JSON Schema inputs.
url: https://raw.githubusercontent.com/api-evangelist/boosted-commerce/refs/heads/main/apis.yml
image: https://boostedcommerce.com/wp-content/uploads/2026/07/Boosted_Green_Ico_512-300x300.png
x-type: company
x-source: harvest:secondary-market
x-tier: profiled
x-tier-reason: enrichment-2026-08-08
specificationVersion: '0.23'
created: '2026-08-08'
modified: '2026-08-08'
tags:
- Company
- E-Commerce
- Retail
- Consumer Packaged Goods
- Health and Wellness
- Supplements
- Beauty
- Agentic Commerce
- Universal Commerce Protocol
- Model Context Protocol
- Shopify
- Direct to Consumer
apis:
- name: Prime Labs Storefront Agent API (UCP / MCP)
  description: >-
    Anonymous agent-commerce surface for the Prime Labs supplement storefront, implementing the
    Universal Commerce Protocol 2026-04-08 over MCP. Thirteen tools cover catalog search, product
    lookup, cart lifecycle, checkout lifecycle and order retrieval; complete_checkout requires an
    idempotency key and contemporaneous buyer approval. Read-only product and collection JSON is
    also available without authentication.
  humanURL: https://primelabs.org/agents.md
  baseURL: https://primelabs.org/api/ucp/mcp
  tags:
  - Agentic Commerce
  - Model Context Protocol
  - Universal Commerce Protocol
  - E-Commerce
  - Supplements
  properties:
  - type: MCPServer
    url: mcp/boosted-commerce-mcp.yml
  - type: Documentation
    url: https://primelabs.org/agents.md
  - type: LLMsTxt
    url: llms/boosted-commerce-prime-labs-llms.txt
  - type: WellKnown
    url: well-known/boosted-commerce-prime-labs-ucp.json
  - type: Website
    url: https://primelabs.org
  - type: TermsOfService
    url: https://primelabs.org/policies/terms-of-service
  - type: PrivacyPolicy
    url: https://primelabs.org/policies/privacy-policy
- name: Vital Vitamins Storefront Agent API (UCP / MCP)
  description: >-
    Anonymous agent-commerce surface for the Vital Vitamins beauty and longevity supplement
    storefront, implementing the Universal Commerce Protocol 2026-04-08 over MCP with the same
    thirteen catalog, cart, checkout and order tools served by every Boosted Commerce brand store.
  humanURL: https://www.myvitalvitamins.com/agents.md
  baseURL: https://www.myvitalvitamins.com/api/ucp/mcp
  tags:
  - Agentic Commerce
  - Model Context Protocol
  - Universal Commerce Protocol
  - E-Commerce
  - Supplements
  properties:
  - type: MCPServer
    url: mcp/boosted-commerce-mcp.yml
  - type: Documentation
    url: https://www.myvitalvitamins.com/agents.md
  - type: LLMsTxt
    url: llms/boosted-commerce-vital-vitamins-llms.txt
  - type: WellKnown
    url: well-known/boosted-commerce-vital-vitamins-ucp.json
  - type: Website
    url: https://www.myvitalvitamins.com
- name: Happy Healthy Hippie Storefront Agent API (UCP / MCP)
  description: >-
    Anonymous agent-commerce surface for the Happy Healthy Hippie plant-based herbal wellness
    storefront, implementing the Universal Commerce Protocol 2026-04-08 over MCP with the same
    thirteen catalog, cart, checkout and order tools served by every Boosted Commerce brand store.
  humanURL: https://happyhealthyhippieco.com/agents.md
  baseURL: https://happyhealthyhippieco.com/api/ucp/mcp
  tags:
  - Agentic Commerce
  - Model Context Protocol
  - Universal Commerce Protocol
  - E-Commerce
  - Supplements
  properties:
  - type: MCPServer
    url: mcp/boosted-commerce-mcp.yml
  - type: Documentation
    url: https://happyhealthyhippieco.com/agents.md
  - type: LLMsTxt
    url: llms/boosted-commerce-happy-healthy-hippie-llms.txt
  - type: WellKnown
    url: well-known/boosted-commerce-happy-healthy-hippie-ucp.json
  - type: Website
    url: https://happyhealthyhippieco.com
- name: Asterwood Storefront Agent API (UCP / MCP)
  description: >-
    Anonymous agent-commerce surface for the Asterwood peptide-powered skincare storefront,
    implementing the Universal Commerce Protocol 2026-04-08 over MCP with the same thirteen
    catalog, cart, checkout and order tools served by every Boosted Commerce brand store.
  humanURL: https://www.asterwood.co/agents.md
  baseURL: https://www.asterwood.co/api/ucp/mcp
  tags:
  - Agentic Commerce
  - Model Context Protocol
  - Universal Commerce Protocol
  - E-Commerce
  - Beauty
  properties:
  - type: MCPServer
    url: mcp/boosted-commerce-mcp.yml
  - type: Documentation
    url: https://www.asterwood.co/agents.md
  - type: LLMsTxt
    url: llms/boosted-commerce-asterwood-llms.txt
  - type: WellKnown
    url: well-known/boosted-commerce-asterwood-ucp.json
  - type: Website
    url: https://www.asterwood.co
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://boostedcommerce.com
- type: About
  url: https://boostedcommerce.com/about/
- type: Support
  url: https://boostedcommerce.com/contact/
- type: TermsOfService
  url: https://boostedcommerce.com/terms-of-service/
- type: PrivacyPolicy
  url: https://boostedcommerce.com/privacy-policy-2/
- type: Accessibility
  url: https://boostedcommerce.com/accessibility/
- type: GitHubOrganization
  url: https://github.com/boosted-commerce
- type: Investment
  url: https://forgeglobal.com/boosted-commerce_stock/
- type: MCPServer
  url: mcp/boosted-commerce-mcp.yml
- type: LLMsTxt
  url: llms/boosted-commerce-llms.txt
- type: WellKnown
  url: well-known/boosted-commerce-well-known.yml
- type: Authentication
  url: authentication/boosted-commerce-authentication.yml
- type: Conventions
  url: conventions/boosted-commerce-conventions.yml
- type: Idempotency
  url: conventions/boosted-commerce-conventions.yml
- type: RateLimits
  url: conventions/boosted-commerce-conventions.yml
- type: ErrorCatalog
  url: errors/boosted-commerce-problem-types.yml
- type: Lifecycle
  url: lifecycle/boosted-commerce-lifecycle.yml
- type: Conformance
  url: conformance/boosted-commerce-conformance.yml
- type: DomainSecurity
  url: security/boosted-commerce-domain-security.yml
- type: AgentSkill
  url: skills/_index.yml
x-enrichment:
  date: '2026-08-08'
  status: enriched
  artifacts_added: 22
  pass: local-v1