{ "@context": { "@version": 1.1, "circana": "https://www.circana.com/schema/", "schema": "https://schema.org/", "dcterms": "http://purl.org/dc/terms/", "xsd": "http://www.w3.org/2001/XMLSchema#", "POSRecord": "circana:POSRecord", "MarketShareRecord": "circana:MarketShareRecord", "ConsumerPurchaseRecord": "circana:ConsumerPurchaseRecord", "ConsumerSegment": "circana:ConsumerSegment", "CategoryDetail": "circana:CategoryDetail", "CategorySummary": "circana:CategorySummary", "BrandDetail": "circana:BrandDetail", "BrandSummary": "circana:BrandSummary", "RetailerSummary": "circana:RetailerSummary", "ReportDetail": "circana:ReportDetail", "ExportDetail": "circana:ExportDetail", "DataCoverage": "circana:DataCoverage", "MarketPresence": "circana:MarketPresence", "name": "schema:name", "description": "schema:description", "url": "schema:url", "period": { "@id": "circana:period", "@type": "xsd:string" }, "category": { "@id": "circana:category", "@type": "xsd:string" }, "brand": { "@id": "circana:brand", "@type": "xsd:string" }, "upc": { "@id": "circana:upc", "@type": "xsd:string" }, "dollarSales": { "@id": "circana:dollar_sales", "@type": "xsd:double" }, "unitSales": { "@id": "circana:unit_sales", "@type": "xsd:integer" }, "volumeSales": { "@id": "circana:volume_sales", "@type": "xsd:double" }, "avgPrice": { "@id": "circana:avg_price", "@type": "xsd:double" }, "distributionPct": { "@id": "circana:distribution_pct", "@type": "xsd:double" }, "dollarShare": { "@id": "circana:dollar_share", "@type": "xsd:double" }, "unitShare": { "@id": "circana:unit_share", "@type": "xsd:double" }, "shareChange": { "@id": "circana:share_change", "@type": "xsd:double" }, "segment": { "@id": "circana:segment", "@type": "xsd:string" }, "penetrationPct": { "@id": "circana:penetration_pct", "@type": "xsd:double" }, "buyRate": { "@id": "circana:buy_rate", "@type": "xsd:double" }, "avgSpend": { "@id": "circana:avg_spend", "@type": "xsd:double" }, "tripsPerBuyer": { "@id": "circana:trips_per_buyer", "@type": "xsd:double" }, "channel": { "@id": "circana:channel", "@type": "xsd:string" }, "segmentId": { "@id": "circana:segment_id", "@type": "xsd:string" }, "sizePct": { "@id": "circana:size_pct", "@type": "xsd:double" }, "avgBasketSize": { "@id": "circana:avg_basket_size", "@type": "xsd:double" }, "preferredChannels": { "@id": "circana:preferred_channels", "@container": "@set", "@type": "xsd:string" }, "keyCategories": { "@id": "circana:key_categories", "@container": "@set", "@type": "xsd:string" }, "categoryId": { "@id": "circana:category_id", "@type": "xsd:string" }, "parentId": { "@id": "circana:parent_id", "@type": "xsd:string" }, "industry": { "@id": "circana:industry", "@type": "xsd:string" }, "level": { "@id": "circana:level", "@type": "xsd:integer" }, "subcategoryCount": { "@id": "circana:subcategory_count", "@type": "xsd:integer" }, "brandId": { "@id": "circana:brand_id", "@type": "xsd:string" }, "manufacturer": { "@id": "circana:manufacturer", "@type": "xsd:string" }, "upcCount": { "@id": "circana:upc_count", "@type": "xsd:integer" }, "categories": { "@id": "circana:categories", "@container": "@set", "@type": "xsd:string" }, "retailerId": { "@id": "circana:retailer_id", "@type": "xsd:string" }, "storeCount": { "@id": "circana:store_count", "@type": "xsd:integer" }, "geographicCoverage": { "@id": "circana:geographic_coverage", "@type": "xsd:string" }, "reportId": { "@id": "circana:report_id", "@type": "xsd:string" }, "status": { "@id": "circana:status", "@type": "xsd:string" }, "createdAt": { "@id": "schema:dateCreated", "@type": "xsd:dateTime" }, "completedAt": { "@id": "circana:completed_at", "@type": "xsd:dateTime" }, "reportType": { "@id": "circana:report_type", "@type": "xsd:string" }, "rowCount": { "@id": "circana:row_count", "@type": "xsd:integer" }, "exportId": { "@id": "circana:export_id", "@type": "xsd:string" }, "format": { "@id": "circana:format", "@type": "xsd:string" }, "downloadUrl": { "@id": "circana:download_url", "@type": "@id" }, "fileSizeBytes": { "@id": "circana:file_size_bytes", "@type": "xsd:integer" }, "posAvailable": { "@id": "circana:pos_available", "@type": "xsd:boolean" }, "panelAvailable": { "@id": "circana:panel_available", "@type": "xsd:boolean" }, "earliestDate": { "@id": "circana:earliest_date", "@type": "xsd:date" }, "latestDate": { "@id": "circana:latest_date", "@type": "xsd:date" }, "channels": { "@id": "circana:channels", "@type": "xsd:integer" }, "retailers": { "@id": "circana:retailers", "@type": "xsd:integer" } } }