specification: FinOps Framework
specificationVersion: '1.0'
schema: https://www.finops.org/framework/
provider: Clearbit (HubSpot Breeze Intelligence)
providerId: clearbit
created: '2026-05-08'
# Provenance stamped 2026-08-11: this artifact was written by the API Evangelist
# bulk sweep dated 2026-05-08, not harvested from the provider. See roadmap#35.
method: generated
modified: '2026-05-08'
reconciled: true
tags:
- Sales Intelligence
- B2B
- Enrichment
- Reveal
- HubSpot
- Marketing
- FinOps
- Cost Management
- FOCUS
description: >-
  FOCUS-aligned FinOps profile for Clearbit. With HubSpot's acquisition, cost is consolidating onto
  HubSpot's invoice as a Breeze Intelligence add-on (credit-based). Legacy Clearbit annual contracts
  remain in force for existing customers. Optimize by tracking credit-per-enrichment, eliminating
  duplicate vendors, and right-sizing the Breeze credit pack at renewal.
notes: Migrating onto HubSpot invoice as Breeze Intelligence credits.
sources:
- https://www.hubspot.com/products/breeze-intelligence
- https://focus.finops.org/focus-specification/v1-3/
alignedWith:
  framework: FinOps Foundation Framework
  frameworkUrl: https://www.finops.org/framework/
  dataSpec: FOCUS
  dataSpecVersion: '1.3'
  dataSpecUrl: https://focus.finops.org/focus-specification/v1-3/
publisherName: HubSpot (Clearbit)
serviceCategory: Sales Intelligence
billingModel:
  pricingCategory: Subscription + Credits
  billingFrequency: Monthly / Annual
  billingCurrency: USD
  chargeCategories:
  - Subscription
  - Usage
focusColumns:
  ServiceName: Clearbit / Breeze Intelligence
  ServiceCategory: Sales Intelligence
  ProviderName: HubSpot
  PublisherName: HubSpot
  InvoiceIssuerName: HubSpot
  BillingCurrency: USD
  ChargeCategory: Subscription
meters:
- name: enrichment_credits
  description: Credits consumed per enrichment call.
  unit: credit
  aggregation: sum
  dimensions:
  - endpoint
- name: reveal_lookups
  description: Reveal IP lookups.
  unit: lookup
  aggregation: sum
  dimensions:
  - domain
principles:
- name: Visibility
  description: Pull HubSpot Breeze Intelligence credit reports; reconcile with marketing automation usage.
- name: Allocation
  description: Allocate credits to marketing-ops and revenue programs.
- name: Optimization
  description: Cache enrichments aggressively; consolidate vendors with overlap.
- name: Accountability
  description: Marketing-Ops owns Breeze pack purchasing and renewal.
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com