specification: FinOps Framework 1.0
focus: FOCUS-aligned
provider: Doodle
providerId: doodle
created: 2026-06-12
modified: 2026-06-12
billingModel: subscription
description: >
  Doodle operates on a freemium subscription model with per-user/per-seat pricing
  for paid tiers. Billing is flat-rate per seat with annual and monthly commitment
  options; annual billing provides significant discount. There is no usage-based
  API metering as the public API has been deprecated. Cost predictability is high
  for subscription tiers.
focusColumns:
  - name: BilledCost
    description: Flat monthly or annual subscription fee per user seat
  - name: EffectiveCost
    description: Annualized cost per seat; lower with annual commitment
  - name: ListUnitPrice
    description: Published per-user per-month price for each plan tier
  - name: BillingPeriod
    description: Monthly or annual billing cycle
  - name: SkuId
    description: Plan tier identifier (free, professional, team, enterprise)
  - name: ServiceName
    description: Doodle Scheduling Platform
  - name: ServiceCategory
    description: Productivity / Scheduling
meters:
  - name: Professional Seat (Annual)
    unit: user/month
    price: 6.95
    currency: USD
    description: Professional plan billed annually at $83.40/year per user
  - name: Professional Seat (Monthly)
    unit: user/month
    price: 14.95
    currency: USD
    description: Professional plan billed monthly, no commitment
  - name: Team Seat (Annual)
    unit: user/month
    price: 8.95
    currency: USD
    description: Team plan billed annually; minimum 2 users
  - name: Team Seat (Monthly)
    unit: user/month
    price: 19.95
    currency: USD
    description: Team plan billed monthly per user; minimum 2 users
  - name: Enterprise Seat
    unit: user/month
    price: null
    currency: USD
    description: Custom enterprise pricing negotiated with sales
principles:
  - name: Cost Visibility
    description: >
      Subscription costs are fully predictable with fixed per-seat pricing.
      Annual vs. monthly commitment choice is the primary cost optimization lever.
  - name: Cost Optimization
    description: >
      Annual billing at $6.95/user/month (Professional) versus $14.95/month saves
      over 50% versus month-to-month. Teams should evaluate seat utilization before
      committing annually.
  - name: Cost Allocation
    description: >
      Per-seat billing enables straightforward cost allocation to individual
      users or cost centers. Enterprise plans support custom terms enabling
      departmental or project-based allocation.
  - name: Benchmarking
    description: >
      No API usage meters exist for benchmarking consumption-based costs.
      Primary benchmarking metric is active seats vs. engaged users.
  - name: Anomaly Detection
    description: >
      Main cost anomaly risk is seat over-provisioning. Monitor active user
      count against licensed seats to avoid paying for unused licenses.