aid: empathy-maps
name: Empathy Maps
description: >-
  An empathy map is a collaborative visualization tool used to articulate what
  is known about a particular type of user. It externalizes knowledge about users
  in order to create a shared understanding of user needs, and aids in decision
  making. Empathy maps are used in design thinking and UX design to build
  empathy with target users.
type: Index
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
tags:
  - Collaboration
  - Design Thinking
  - User Research
  - UX Design
url: https://www.nngroup.com/articles/empathy-mapping/
created: '2025-01-01'
modified: '2026-04-28'
position: Consumer
access: 3rd-Party
specificationVersion: '0.19'
apis: []
common:
  - type: DomainSecurity
    url: security/empathy-maps-domain-security.yml
  - type: Website
    url: https://www.nngroup.com/articles/empathy-mapping/
maintainers:
  - FN: Kin Lane
    email: kin@apievangelist.com