aid: emplifi-io
name: Emplifi
description: Emplifi (formerly Socialbakers) is a unified social customer experience platform combining
  social marketing, commerce and care. Socialbakers was a pioneering social media analytics and marketing
  platform, founded 2008 in Prague, that let brands and agencies benchmark, measure and optimize their
  presence across Facebook, Instagram, X/Twitter, YouTube, LinkedIn, Pinterest, TikTok and Snapchat; it
  joined Astute and rebranded as Emplifi in 2021 (socialbakers.com now redirects to emplifi.io). This
  record was listed as Socialbakers until 2026-09-24. The former Socialbakers Public API lives on as the
  Emplifi Public API (v3) at api.emplifi.io, exposing profile and post metrics, published content, social
  listening, community engagement, Facebook Ads, digital asset management and customer care data. Authentication
  is HTTP Basic (API token/secret) or OAuth 2.0 authorization code, with hourly rate limits and cursor-paginated
  content endpoints.
url: https://raw.githubusercontent.com/api-evangelist/emplifi-io/refs/heads/main/apis.yml
x-also-known-as:
- Socialbakers
x-type: company
x-source: vc-portfolio
x-backed-by:
- earlybird
x-tier: stub
x-tier-reason: portfolio-lead
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: paid
  onboarding: approval
  trial: false
  try_now: false
  public: false
  label: Paid · Requires approval
  confidence: high
  source:
  - plans
  - authentication
  - scopes
  - rate-limits
  - security
  generated: '2026-09-03'
  method: derived
image: https://base.cdn.emplifi.io/suite/main/favicon.ico
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Marketing
- Social Media
- Analytics
- Social Media Analytics
- Social Listening
- Marketing Analytics
- Digital Asset Management
- Customer Care
- Emplifi
tags_raw:
- Company
- Marketing
- Social Media
- Analytics
- Social Media Analytics
- Social Listening
- Marketing Analytics
- Digital Asset Management
- Customer Care
- Emplifi
- Social-Media
apis:
- aid: emplifi-io:emplifi-io-ads-api
  name: Emplifi Ads API
  description: Facebook Ads content and metrics
  humanURL: https://api.emplifi.io/
  baseURL: https://api.emplifi.io
  tags:
  - Ads
  properties:
  - type: OpenAPI
    url: openapi/emplifi-io-ads-api-openapi.yml
  - type: Authentication
    url: authentication/socialbakers-authentication.yml
  - type: OAuthScopes
    url: scopes/socialbakers-scopes.yml
  - type: RateLimits
    url: rate-limits/socialbakers-rate-limits.yml
  - type: Conventions
    url: conventions/socialbakers-conventions.yml
  - type: ErrorCatalog
    url: errors/socialbakers-error-codes.yml
  - type: DataModel
    url: data-model/socialbakers-data-model.yml
  - type: Conformance
    url: conformance/socialbakers-conformance.yml
- aid: emplifi-io:emplifi-io-assets-api
  name: Emplifi Assets API
  description: Digital asset management — collections and assets
  humanURL: https://api.emplifi.io/
  baseURL: https://api.emplifi.io
  tags:
  - Assets
  properties:
  - type: OpenAPI
    url: openapi/emplifi-io-assets-api-openapi.yml
  - type: Authentication
    url: authentication/socialbakers-authentication.yml
  - type: OAuthScopes
    url: scopes/socialbakers-scopes.yml
  - type: RateLimits
    url: rate-limits/socialbakers-rate-limits.yml
  - type: Conventions
    url: conventions/socialbakers-conventions.yml
  - type: ErrorCatalog
    url: errors/socialbakers-error-codes.yml
  - type: DataModel
    url: data-model/socialbakers-data-model.yml
  - type: Conformance
    url: conformance/socialbakers-conformance.yml
- aid: emplifi-io:emplifi-io-care-api
  name: Emplifi Care API
  description: Customer care cases and messages
  humanURL: https://api.emplifi.io/
  baseURL: https://api.emplifi.io
  tags:
  - Care
  properties:
  - type: OpenAPI
    url: openapi/emplifi-io-care-api-openapi.yml
  - type: Authentication
    url: authentication/socialbakers-authentication.yml
  - type: OAuthScopes
    url: scopes/socialbakers-scopes.yml
  - type: RateLimits
    url: rate-limits/socialbakers-rate-limits.yml
  - type: Conventions
    url: conventions/socialbakers-conventions.yml
  - type: ErrorCatalog
    url: errors/socialbakers-error-codes.yml
  - type: DataModel
    url: data-model/socialbakers-data-model.yml
  - type: Conformance
    url: conformance/socialbakers-conformance.yml
- aid: emplifi-io:emplifi-io-community-api
  name: Emplifi Community API
  description: Community content, labeling and engagement metrics
  humanURL: https://api.emplifi.io/
  baseURL: https://api.emplifi.io
  tags:
  - Community
  properties:
  - type: OpenAPI
    url: openapi/emplifi-io-community-api-openapi.yml
  - type: Authentication
    url: authentication/socialbakers-authentication.yml
  - type: OAuthScopes
    url: scopes/socialbakers-scopes.yml
  - type: RateLimits
    url: rate-limits/socialbakers-rate-limits.yml
  - type: Conventions
    url: conventions/socialbakers-conventions.yml
  - type: ErrorCatalog
    url: errors/socialbakers-error-codes.yml
  - type: DataModel
    url: data-model/socialbakers-data-model.yml
  - type: Conformance
    url: conformance/socialbakers-conformance.yml
- aid: emplifi-io:emplifi-io-listening-api
  name: Emplifi Listening API
  description: Social listening content and metrics
  humanURL: https://api.emplifi.io/
  baseURL: https://api.emplifi.io
  tags:
  - Listening
  properties:
  - type: OpenAPI
    url: openapi/emplifi-io-listening-api-openapi.yml
  - type: Authentication
    url: authentication/socialbakers-authentication.yml
  - type: OAuthScopes
    url: scopes/socialbakers-scopes.yml
  - type: RateLimits
    url: rate-limits/socialbakers-rate-limits.yml
  - type: Conventions
    url: conventions/socialbakers-conventions.yml
  - type: ErrorCatalog
    url: errors/socialbakers-error-codes.yml
  - type: DataModel
    url: data-model/socialbakers-data-model.yml
  - type: Conformance
    url: conformance/socialbakers-conformance.yml
- aid: emplifi-io:emplifi-io-posts-api
  name: Emplifi Posts API
  description: Published content (posts / videos / tweets) per network
  humanURL: https://api.emplifi.io/
  baseURL: https://api.emplifi.io
  tags:
  - Posts
  properties:
  - type: OpenAPI
    url: openapi/emplifi-io-posts-api-openapi.yml
  - type: Authentication
    url: authentication/socialbakers-authentication.yml
  - type: OAuthScopes
    url: scopes/socialbakers-scopes.yml
  - type: RateLimits
    url: rate-limits/socialbakers-rate-limits.yml
  - type: Conventions
    url: conventions/socialbakers-conventions.yml
  - type: ErrorCatalog
    url: errors/socialbakers-error-codes.yml
  - type: DataModel
    url: data-model/socialbakers-data-model.yml
  - type: Conformance
    url: conformance/socialbakers-conformance.yml
- aid: emplifi-io:emplifi-io-profile-metrics-api
  name: Emplifi Profile Metrics API
  description: Time-series and aggregate metrics per social profile
  humanURL: https://api.emplifi.io/
  baseURL: https://api.emplifi.io
  tags:
  - Profile Metrics
  properties:
  - type: OpenAPI
    url: openapi/emplifi-io-profile-metrics-api-openapi.yml
  - type: Authentication
    url: authentication/socialbakers-authentication.yml
  - type: OAuthScopes
    url: scopes/socialbakers-scopes.yml
  - type: RateLimits
    url: rate-limits/socialbakers-rate-limits.yml
  - type: Conventions
    url: conventions/socialbakers-conventions.yml
  - type: ErrorCatalog
    url: errors/socialbakers-error-codes.yml
  - type: DataModel
    url: data-model/socialbakers-data-model.yml
  - type: Conformance
    url: conformance/socialbakers-conformance.yml
- aid: emplifi-io:emplifi-io-reference-api
  name: Emplifi Reference API
  description: Managed profiles, labels, label groups, listening queries, ad accounts
  humanURL: https://api.emplifi.io/
  baseURL: https://api.emplifi.io
  tags:
  - Reference
  properties:
  - type: OpenAPI
    url: openapi/emplifi-io-reference-api-openapi.yml
  - type: Authentication
    url: authentication/socialbakers-authentication.yml
  - type: OAuthScopes
    url: scopes/socialbakers-scopes.yml
  - type: RateLimits
    url: rate-limits/socialbakers-rate-limits.yml
  - type: Conventions
    url: conventions/socialbakers-conventions.yml
  - type: ErrorCatalog
    url: errors/socialbakers-error-codes.yml
  - type: DataModel
    url: data-model/socialbakers-data-model.yml
  - type: Conformance
    url: conformance/socialbakers-conformance.yml
common:
- type: Website
  url: https://www.emplifi.io/
- type: AgenticAccess
  url: agentic-access/socialbakers-agentic-access.yml
- type: X-MCPServerCandidate
  url: mcp/socialbakers-mcp.yml
  note: 'Renamed from MCPServer 2026-09-03 (roadmap#247): the manifest self-describes as status: candidate — a tool list derived from the published API contracts, not an existing server. The scorer already read the manifest and reported mcp_server correctly; the MCPServer type was crediting the artifact-type surfaces with a server that does not exist.'
- type: ToolCrosswalk
  url: mcp/socialbakers-tool-crosswalk.yml
- type: Packages
  url: packages/socialbakers-packages.yml
- type: Plans
  url: plans/socialbakers-plans-pricing.yml
- type: ChangeLog
  url: changelog/socialbakers-changelog.yml
- type: ReleaseNotes
  url: https://docs.emplifi.io/platform/latest/home/release-notes.md
- type: TrustCenter
  url: security/socialbakers-trust-center.yml
- type: Compliance
  url: https://emplifi.io/legal/trust-center/
- type: Overlay
  url: overlays/socialbakers-emplifi-public-api-overlay.yaml
- type: DomainSecurity
  url: security/socialbakers-domain-security.yml
- type: DeveloperPortal
  url: https://api.emplifi.io/
- type: Documentation
  url: https://docs.emplifi.io/platform/latest/home
- type: APIReference
  url: https://api.emplifi.io/
- type: StatusPage
  url: https://status.emplifi.io/
- type: Lifecycle
  url: lifecycle/socialbakers-lifecycle.yml
- type: LLMsTxt
  url: llms/socialbakers-llms.txt
- type: AgentSkill
  url: skills/_index.yml
- type: GettingStarted
  url: https://docs.emplifi.io/platform/latest/home/emplifi-public-api-integration.md
- type: Support
  url: https://support.emplifi.io/hc/en-us
- type: Login
  url: https://emplifi.io/login/
- type: GitHubOrganization
  url: https://github.com/Emplifi
- type: Blog
  url: https://emplifi.io/resources/blog/
- type: Pricing
  url: https://emplifi.io/pricing/
- type: PrivacyPolicy
  url: https://emplifi.io/legal/privacy-policy/
- type: TermsOfService
  url: https://emplifi.io/legal/website-terms-of-use/
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 7
  pass: local-v1