aid: equitable
name: Equitable
description: >-
  Equitable Holdings, Inc. is a financial services holding company offering
  individual retirement, group retirement, life insurance, and employee
  benefits solutions. In 2025, Equitable launched API capabilities for
  benefits plan setup integration, partnering with platforms such as Employee
  Navigator to streamline broker workflows.
image: https://kinlane-productions2.s3.amazonaws.com/apis-json/apis-json-logo.jpg
url: >-
  https://raw.githubusercontent.com/api-evangelist/equitable/refs/heads/main/apis.yml
created: '2025-03-01'
modified: '2026-04-28'
specificationVersion: '0.20'
type: Index
position: Consumer
access: 3rd-Party
tags:
  - Benefits
  - Financial Services
  - Insurance
  - Retirement
  - Employee Benefits
apis:
  - aid: equitable:benefits-plan-setup
    name: Equitable Benefits Plan Setup API
    description: >-
      An API capability that acts as a digital bridge between systems,
      enabling automatic creation and configuration of employee benefits plans
      for small and medium-sized businesses. Integrated with Employee Navigator
      to streamline group and product setup for brokers, allowing them to move
      from sale notification to enrollment readiness in hours. Available to
      brokers through Equitable's digital onboarding process; no public
      developer portal or self-service API documentation is currently
      available.
    humanURL: >-
      https://equitable.com/newsroom/2025/equitable-launches-new-API-capability-to-simplify-benefits-plan-setup
    baseURL: https://api.equitable.com
    image: https://kinlane-productions2.s3.amazonaws.com/apis-json/apis-json-logo.jpg
    tags:
      - Benefits
      - Employee Benefits
      - Insurance
      - Plan Setup
    properties:
      - type: Documentation
        url: >-
          https://equitable.com/newsroom/2025/equitable-launches-new-API-capability-to-simplify-benefits-plan-setup
      - type: Announcement
        url: >-
          https://equitable.com/newsroom/2025/equitable-launches-new-API-capability-to-simplify-benefits-plan-setup
common:
  - type: Website
    url: https://equitable.com/
  - type: Technical Support
    url: https://equitable.com/support/technical-support
maintainers:
  - FN: API Evangelist
    url: https://apievangelist.com
    email: info@apievangelist.com