slug: friendbuy
provider: Friendbuy
generated_by: planning/capability-mapping/scripts/classify_capabilities.py
model: claude-opus-5
frame:
- Software & Technology
min_confidence: 0.7
capability_model:
  source: https://github.com/vincentmakes/turbo-ea-capabilities
  license: CC-BY-4.0
  attribution: Turbo EA Capabilities by Vincent Verdet — Turbo EA, https://github.com/vincentmakes/turbo-ea-capabilities,
    CC BY 4.0
  notice: NOTICE
edge_count: 4
edges:
- tag: Rewards & Loyalty
  spec_file: friendbuy-rewards-loyalty-api-openapi.yml
  capability_id: BC-420.40
  capability_id_l1: BC-420
  capability_name: Loyalty & Retention Management
  confidence: 0.92
  evidence: GET /ledger-balance getLedgerBalance "Get a customer's loyalty balance"; POST /reward/redeem
    "Redeem a reward"; "List reward redemption options"
  reason: Operations manage customer loyalty point ledgers, reward redemption and coupons — the core of
    a loyalty programme, mapping to Loyalty & Retention Management under CRM.
- tag: Customers
  spec_file: friendbuy-customers-api-openapi.yml
  capability_id: BC-420.10
  capability_id_l1: BC-420
  capability_name: Customer Data Management
  confidence: 0.75
  evidence: '"POST /postCustomer Create or update a customer", "GET /getMemberTierCustomer Retrieve a
    customer''s loyalty member tier"'
  reason: Customer record sync/retrieval for the loyalty platform is customer data management; loyalty
    tier read is secondary.
- tag: Referrals
  spec_file: friendbuy-referrals-api-openapi.yml
  capability_id: BC-420.40
  capability_id_l1: BC-420
  capability_name: Loyalty & Retention Management
  confidence: 0.75
  evidence: '"POST /postPersonalReferralLink Generate a personal referral link", "GET /getReferralStatus
    Get referral status"'
  reason: Referral/advocacy programme mechanics on a "referral and loyalty marketing platform" — loyalty
    & retention; could also be read as demand generation.
- tag: Analytics
  spec_file: friendbuy-analytics-api-openapi.yml
  capability_id: BC-400.50
  capability_id_l1: BC-400
  capability_name: Marketing Operations Management
  confidence: 0.7
  evidence: '"GET /analytics/widget-views getWidgetViews", "GET /analytics/rewards/referral getReferralRewards
    Combined referral rewards", "GET /analytics/email-metrics"'
  reason: Campaign performance measurement for referral/loyalty marketing — marketing operations measurement.
    Some ambiguity vs digital marketing analytics.