specification: API Commons Plans
specificationVersion: '0.1'
schema: https://raw.githubusercontent.com/api-evangelist/interface-research/main/schema/api-commons.yml#/$defs/Plans
provider: Friendbuy
providerId: friendbuy
created: '2026-07-10'
modified: '2026-08-13'
reconciled: false
generated: '2026-08-13'
method: searched
source: https://www.friendbuy.com/book-a-meeting
plan_count: 3
plans_published_by_provider: false
pricing_page:
  url: https://friendbuy.com/pricing
  http_status: 200
  serves: the friendbuy.com homepage
  note: >-
    SOFT 200, NOT A PRICING PAGE. Probed 2026-08-13: https://friendbuy.com/pricing
    returns HTTP 200 but the body is the Webflow homepage (page title "Friendbuy |
    Best Referral Programs and Loyalty Programs", same data-wf-page id as /), and
    /pricing does not appear in https://friendbuy.com/sitemap.xml. Friendbuy
    publishes NO pricing page of its own — the commercial path is
    /book-a-meeting, /referral-consultation and /loyalty-consultation. The tiers
    below are therefore THIRD-PARTY REPORTED figures (G2, GetApp), not provider
    -published prices, and every entry is marked as such. They must not be quoted
    as Friendbuy's published pricing.
tags:
- Referral Marketing
- Loyalty
- Rewards
- Ecommerce
- Plans
description: >-
  Friendbuy uses quote-based, contact-sales pricing with no public self-serve
  pricing page or sign-up. Plans are tiered on the merchant's total monthly
  company sales volume rather than on API call volume, and the Merchant API plus
  production API credentials are included with a paid subscription rather than
  sold separately. Third-party sources report a Starter tier around $249/month
  (up to ~$50k/mo in company sales), a Deluxe tier around $749/month (up to
  ~$100k/mo), and a custom Enterprise tier above that. Reward payouts to
  customers (advocate rewards, friend incentives, loyalty redemptions) are
  separate from the platform subscription fee, and add-ons such as tiered
  loyalty are reported to carry additional monthly cost. Contracts typically run
  annually. All figures here are indicative from third-party reviews and are not
  reconciled against a Friendbuy quote.
notes: >-
  There is no metered per-API-call price. The API is an included capability of a
  paid plan; access requires contacting Friendbuy sales and being issued a
  key/secret in the Developer Center. Verify current tiers, thresholds, and
  add-on costs directly with Friendbuy during reconciliation.
sources:
- https://friendbuy.com
- https://developers.friendbuy.com
- https://www.g2.com/products/friendbuy/pricing
- https://www.getapp.com/marketing-software/a/friendbuy/pricing/
plans:
- id: friendbuy-starter
  name: Starter
  type: paid
  description: >-
    Entry tier reported around $249/month for merchants with up to roughly
    $50,000 in total monthly company sales. Includes the referral platform,
    on-site widgets, and Merchant API access with issued credentials.
  entries:
  - label: Company Sales Ceiling
    name: starter_sales_ceiling
    type: flat
    metric: sales
    limit: -1
    timeFrame: month
    geo: global
    unit: 1
    price: ~$249/month (up to ~$50k monthly company sales; contact sales)
    userMultiplied: false
  elements:
  - name: Referral Campaigns
  - name: On-Site Widgets
  - name: Merchant API Access
- id: friendbuy-deluxe
  name: Deluxe
  type: paid
  description: >-
    Mid tier reported around $749/month for merchants with up to roughly
    $100,000 in total monthly company sales. Adds higher volume and additional
    campaign capabilities on top of Starter.
  entries:
  - label: Company Sales Ceiling
    name: deluxe_sales_ceiling
    type: flat
    metric: sales
    limit: -1
    timeFrame: month
    geo: global
    unit: 1
    price: ~$749/month (up to ~$100k monthly company sales; contact sales)
    userMultiplied: false
  elements:
  - name: Referral Campaigns
  - name: On-Site Widgets
  - name: Merchant API Access
  - name: Advanced Campaigns
- id: friendbuy-enterprise
  name: Enterprise / Custom
  type: enterprise
  description: >-
    Custom tier for merchants above roughly $100,000 in monthly company sales,
    or needing loyalty (tiered loyalty is a reported add-on), advanced
    attribution, SLAs, and negotiated terms. Contact Friendbuy.
  entries:
  - label: Enterprise Agreement
    name: enterprise
    type: flat
    metric: contract
    limit: -1
    timeFrame: year
    geo: global
    unit: 1
    price: contact sales
    userMultiplied: false
  elements:
  - name: Custom Volume Pricing
  - name: Loyalty and Tiered Loyalty (add-on)
  - name: Advanced Attribution
  - name: SLAs and Support
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com