specification: FinOps Framework
specificationVersion: '1.0'
schema: https://www.finops.org/framework/
provider: GorillaDesk
providerId: gorilladesk
created: '2026-07-04'
modified: '2026-07-04'
reconciled: false
tags:
- Field Service Management
- Pest Control
- Lawn Care
- FinOps
- Cost Management
- FOCUS
description: >-
  FinOps view of GorillaDesk spend. GorillaDesk is a per-route SaaS subscription
  (a route is a technician's schedule), not a per-user or per-API-call product.
  The dominant cost driver is the number of routes multiplied by the plan tier
  (Basic/Pro/Growth); unlimited office users and mobile devices are included.
  API access carries no separate charge - it is included with any paid plan and
  metered only by rate limits, not by billing. Secondary variable costs are SMS
  usage (local number plus bulk packages) and any transaction fees passed through
  by connected payment processors (Square, Stripe). There is no usage-based API
  billing to optimize.
notes: >-
  Per-route rates are third-party summaries and not reconciled; verify current
  plan pricing and SMS rates on GorillaDesk's site. Payment-processing fees are
  billed by the processor (Square/Stripe), not by GorillaDesk.
sources:
- https://gorilladesk.com/
- https://intercom.help/gorilladesk/en/articles/431660-plans-pricing
- https://api.gorilladesk.com/
- https://focus.finops.org/focus-specification/v1-3/
alignedWith:
  framework: FinOps Foundation Framework
  frameworkUrl: https://www.finops.org/framework/
  dataSpec: FOCUS
  dataSpecVersion: '1.3'
  dataSpecUrl: https://focus.finops.org/focus-specification/v1-3/
publisherName: GorillaDesk
serviceCategory: Field Service Management Software
billingModel:
  pricingCategory: Subscription
  billingFrequency: Monthly
  billingCurrency: USD
  chargeCategories:
  - Purchase
  - Usage
  - Adjustment
focusColumns:
  ServiceName: GorillaDesk
  ServiceCategory: Field Service Management Software
  ProviderName: GorillaDesk
  PublisherName: GorillaDesk
  InvoiceIssuerName: GorillaDesk
  BillingCurrency: USD
  ChargeCategory: Purchase
  PricingCategory: Subscription
meters:
- name: route_subscription
  description: Number of active routes (technician schedules) billed per month at the plan tier rate.
  unit: routes
  aggregation: sum
  dimensions:
  - account
  - plan
- name: sms_usage
  description: SMS local number and bulk SMS packages consumed for customer texting.
  unit: messages
  aggregation: sum
  dimensions:
  - account
- name: payment_processing
  description: Transaction fees on payments taken through connected processors (Square, Stripe); billed by the processor, not GorillaDesk.
  unit: transactions
  aggregation: sum
  dimensions:
  - account
  - processor
principles:
- name: Visibility
  description: Track active route count and plan tier as the primary cost line; monitor SMS and payment-processing fees separately.
- name: Allocation
  description: Map routes to technicians / territories so subscription cost aligns with revenue-producing crews.
- name: Optimization
  description: Right-size the number of routes to actual crews, pick the plan tier that matches needed features, and consolidate SMS usage; API access adds no marginal cost.
- name: Accountability
  description: Assign an owner to review monthly route count and add-on charges against field-service revenue.
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com