finops: summary: >- Gravatar operates a freemium model with a free developer tier and a paid enterprise tier. The free tier includes all core API capabilities with a 1,000 authenticated requests/hour rate limit and basic attribution requirements. The paid tier starts at $100/month and adds SLA guarantees, dedicated support, increased rate limits, and negotiable attribution. Avatar CDN requests are unlimited and free on all tiers. url: https://docs.gravatar.com/general/pricing/ tiers: - name: Free monthlyMinimum: 0 monthlyMaximum: 0 currency: USD notes: >- No cost. Requires attribution (telling users you use Gravatar with a link). Higher rate limits available at no extra charge by contacting Gravatar. - name: Paid monthlyMinimum: 100 monthlyMaximum: null currency: USD notes: >- Starts at $100/month. Exact pricing depends on usage, custom rate limit needs, and required SLA. Contact Gravatar sales for a custom quote. costDrivers: - name: REST API Authenticated Calls description: Up to 1,000/hour on free tier; negotiable on paid tier. freeAllowance: 1000 requests/hour - name: REST API Unauthenticated Calls description: Up to 100/hour without an API key. freeAllowance: 100 requests/hour - name: Avatar CDN Requests description: Unlimited avatar image fetches; not metered or billed. freeAllowance: unlimited optimizationTips: - Use authenticated requests (API key) to get 10x the rate limit headroom (1,000 vs 100/hour). - Serve avatars directly from the Gravatar CDN; these requests are free and unlimited. - Cache profile responses to reduce API calls and stay within free tier limits. - Contact Gravatar to request higher rate limits at no extra charge before upgrading to paid. - Use the SHA256 email hash locally to construct avatar URLs without any API call.