aid: hero-bread
name: Hero Bread
description: >-
  Hero Bread is an American food-technology company that makes low-net-carb, high-fiber, zero-sugar
  baked goods — sliced breads, tortillas, buns, rolls and bagels — sold direct-to-consumer from
  hero.co and through grocery and foodservice retail. It is not a developer-tools company and
  publishes no developer portal, OpenAPI description or API documentation. It does, however, operate
  a live agent-commerce surface on its own storefront subdomain: shop.hero.co serves an llms.txt and
  an agents.md, a Universal Commerce Protocol (UCP) merchant profile at /.well-known/ucp, and an
  unauthenticated MCP endpoint at /api/ucp/mcp exposing thirteen catalog, cart, checkout and order
  tools — a Shopify platform capability exposed on the merchant's own host against the merchant's
  own catalog.
image: https://cdn.sanity.io/images/85daklna/production/028e6f6b81bdfad5074d500c93636f8f18866203-2000x1670.webp
url: https://raw.githubusercontent.com/api-evangelist/hero-bread/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
x-tier: profiled
x-tier-reason: agent-commerce-surface
specificationVersion: '0.20'
created: '2026-08-22'
modified: '2026-08-22'
tags:
- Company
- Food and Beverage
- Consumer Packaged Goods
- Retail
- E-Commerce
- Agent Commerce
- Model Context Protocol
- Universal Commerce Protocol
- Shopify
- Direct to Consumer
apis:
- aid: hero-bread:hero-bread-ucp-mcp
  name: Hero Bread Storefront Agent Commerce (UCP/MCP)
  description: >-
    The agent-facing commerce interface for the Hero Bread online store. An MCP server at
    https://shop.hero.co/api/ucp/mcp implements the Universal Commerce Protocol shopping service
    (dev.ucp.shopping) with thirteen tools spanning catalog search and lookup, cart create/read/
    update/cancel, checkout create/read/update/complete/cancel, and order read. tools/list answers
    anonymously; tools/call requires a resolvable UCP agent profile and, for transactional tools, a
    Shopify agent JWT. complete_checkout requires an idempotency key and, per the store's own
    published rules, explicit contemporaneous buyer approval before payment.
  humanURL: https://shop.hero.co/agents.md
  baseURL: https://shop.hero.co/api/ucp/mcp
  tags:
  - Agent Commerce
  - Catalog
  - Cart
  - Checkout
  - Orders
  properties:
  - type: Documentation
    url: https://shop.hero.co/agents.md
  - type: MCPServer
    url: mcp/hero-bread-mcp.yml
  - type: LLMsTxt
    url: llms/hero-bread-llms.txt
  - type: Authentication
    url: authentication/hero-bread-authentication.yml
  - type: OAuthScopes
    url: scopes/hero-bread-scopes.yml
  - type: Conventions
    url: conventions/hero-bread-conventions.yml
  - type: Idempotency
    url: conventions/hero-bread-conventions.yml
  - type: ErrorCatalog
    url: errors/hero-bread-problem-types.yml
  - type: DataModel
    url: data-model/hero-bread-data-model.yml
  - type: Conformance
    url: conformance/hero-bread-conformance.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.hero.co/
- type: Documentation
  url: https://shop.hero.co/agents.md
- type: Support
  url: https://www.hero.co/contact
- type: Blog
  url: https://www.hero.co/blog
- type: Pricing
  url: https://www.hero.co/products
- type: Login
  url: https://shop.hero.co/account/login
- type: TermsOfService
  url: https://www.hero.co/terms
- type: PrivacyPolicy
  url: https://www.hero.co/privacy
- type: MCPServer
  url: mcp/hero-bread-mcp.yml
- type: ToolCrosswalk
  url: mcp/hero-bread-tool-crosswalk.yml
- type: LLMsTxt
  url: llms/hero-bread-llms.txt
- type: WellKnown
  url: well-known/hero-bread-well-known.yml
- type: AgentSkill
  url: skills/_index.yml
- type: Authentication
  url: authentication/hero-bread-authentication.yml
- type: OAuthScopes
  url: scopes/hero-bread-scopes.yml
- type: Conventions
  url: conventions/hero-bread-conventions.yml
- type: Idempotency
  url: conventions/hero-bread-conventions.yml
- type: ErrorCatalog
  url: errors/hero-bread-problem-types.yml
- type: DataModel
  url: data-model/hero-bread-data-model.yml
- type: Conformance
  url: conformance/hero-bread-conformance.yml
- type: Lifecycle
  url: lifecycle/hero-bread-lifecycle.yml
- type: Plans
  url: plans/hero-bread-plans-pricing.yml
- type: RateLimits
  url: rate-limits/hero-bread-rate-limits.yml
- type: Packages
  url: packages/hero-bread-packages.yml
- type: DomainSecurity
  url: security/hero-bread-domain-security.yml
x-enrichment:
  date: '2026-08-22'
  status: enriched
  artifacts_added: 25
  pass: local-v1
x-coverage:
  state: covered
  reason: agent-commerce-surface-live
  detail: >-
    Hero Bread ships no developer program, but its storefront host shop.hero.co serves a live,
    anonymously-discoverable UCP merchant profile and an MCP endpoint whose tools/list returned 13
    real tools with JSON Schema input contracts.
  evidence:
  - url: https://shop.hero.co/.well-known/ucp
    status: 200
  - url: https://shop.hero.co/api/ucp/mcp
    status: 200
  - url: https://shop.hero.co/llms.txt
    status: 200
  - url: https://www.hero.co/.well-known/agent-card.json
    status: 404
  checked: '2026-08-22'