aid: hook
name: Hook
description: >-
  Hook is a London-based software company building AI agents for customer success
  (CS) teams. Its platform integrates product usage, revenue, support, and sales
  data to build a 360-degree view of each account, then uses predictive models to
  forecast churn, renewals, net revenue retention (NRR), and expansion up to six
  months ahead. Named agents such as Echo and Activator surface account insights
  and automate the administrative work CS teams would otherwise do by hand, helping
  subscription businesses reduce churn and grow expansion revenue without adding
  headcount. Hook is a SaaS product used by customer success and revenue teams; it
  is not a public developer API, so this profile enriches company identity and
  security posture rather than API artifacts. Surfaced as a venture-portfolio lead
  and added to the API Evangelist network.
url: https://raw.githubusercontent.com/api-evangelist/hook/refs/heads/main/apis.yml
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://hook.co/en/opengraph-image.png
x-type: company
x-source: vc-portfolio
x-backed-by:
- lightspeed-venture-partners
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- Customer Success
- AI Agents
- Churn Prediction
- Retention
- Net Revenue Retention
- SaaS
- Artificial Intelligence
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: TrustCenter
  url: security/hook-trust-center.yml
- type: VulnerabilityDisclosure
  url: security/hook-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/hook-domain-security.yml
- type: Website
  url: https://hook.co/
- type: Products
  url: https://hook.co/products
- type: About
  url: https://hook.co/about-us
- type: Support
  url: https://hook.co/contact
- type: Login
  url: https://app.hook.co/login
- type: Blog
  url: https://hook.co/resources
- type: TermsOfService
  url: https://hook.co/terms-and-conditions
- type: PrivacyPolicy
  url: https://hook.co/privacy-policy
- type: LinkedIn
  url: https://uk.linkedin.com/company/hook-technology/
- type: Security
  url: https://hook.co/security
- type: Compliance
  url: https://hook.co/security
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence