slug: hooklogic-criteo provider: HookLogic (Criteo) generated_by: planning/capability-mapping/scripts/classify_capabilities.py model: claude-opus-5 frame: - Retail & Consumer Goods min_confidence: 0.7 capability_model: source: https://github.com/vincentmakes/turbo-ea-capabilities license: CC-BY-4.0 attribution: Turbo EA Capabilities by Vincent Verdet — Turbo EA, https://github.com/vincentmakes/turbo-ea-capabilities, CC BY 4.0 notice: NOTICE edge_count: 1 edges: - tag: Campaign spec_file: hooklogic-criteo-campaign-api-openapi.yml capability_id: BC-400.60 capability_id_l1: BC-400 capability_name: Digital Marketing Management confidence: 0.75 evidence: CreateCampaignsByAccountId; CreateCreative; GetLineItemsByAccountId; SponsoredProductsLineItemUpdateRequestModel reason: Creation and management of retail-media campaigns, line items, keywords and creatives — paid digital media execution. Some ambiguity with demand generation, but sponsored-product paid media fits digital marketing.