generated: '2026-08-13'
method: probed
source: >-
  https://status.loomly.com and its JSON API, plus a search of loomly.com for
  versioning, deprecation, SLA and roadmap pages.
name: Loomly Lifecycle
description: >-
  Operational lifecycle posture for Loomly. Loomly runs a real, machine-readable
  status page and a dated product-update surface in its help center, but
  publishes no API versioning policy, no deprecation policy, no SLA and no
  roadmap — consistent with having no public API program.
status_page:
  present: true
  url: https://status.loomly.com
  vendor: SorryApp
  machine_readable: true
  api_base: https://status.loomly.com/api/v1
  authentication: none
  components:
    - name: Publishing
      state: operational
    - name: Analytics
      state: operational
    - name: Interactions
      state: operational
    - name: Website
      state: operational
  notices_available: 10
  state_at_probe: operational
  evidence:
    - url: https://status.loomly.com/api/v1/status
      http_status: 200
      fetched: '2026-08-13'
    - url: https://status.loomly.com/api/v1/components
      http_status: 200
      fetched: '2026-08-13'
versioning:
  policy_published: false
  scheme: path
  current_version: v1
  note: >-
    The only versioned surface is the status API path segment /api/v1. No
    versioning policy, no version negotiation header, and no version history is
    published for any Loomly surface.
deprecation:
  policy_published: false
  sunset_header: false
  deprecation_header: false
  rfc8594: false
  note: >-
    No deprecation or sunset policy exists. The nearest published precedent is
    the Buffer integration sunset announced on the Loomly blog
    (https://www.loomly.com/blog/buffer-integration-sunset), which is a product
    announcement rather than a policy.
sla:
  published: false
  uptime_target: null
  credits: null
  note: >-
    No uptime commitment or service credit schedule is published on the pricing,
    terms or status pages.
roadmap:
  published: false
  probed:
    - url: https://www.loomly.com/roadmap
      http_status: 404
support:
  help_center: https://loomly.zendesk.com/hc/en-us/
  contact: https://loomly.zendesk.com/hc/en-us/requests/new
  priority_support_tiers: [Beyond, Enterprise]
ownership:
  acquired_by: Bending Spoons
  acquired_on: '2025-01-02'
  note: >-
    Ownership change is lifecycle-relevant: pricing, plan structure and feature
    availability have moved since acquisition (a new Free plan appeared in
    July 2025 and a new interface shipped in May 2026).
probed_absences:
  - url: https://www.loomly.com/changelog
    http_status: 404
  - url: https://www.loomly.com/release-notes
    http_status: 404
  - url: https://www.loomly.com/whats-new
    http_status: 404
  - url: https://www.loomly.com/roadmap
    http_status: 404
  - url: https://www.loomly.com/api
    http_status: 404
  - url: https://www.loomly.com/developers
    http_status: 404