generated: '2026-08-25' method: searched source: https://www.playlucra.com/contact plan_count: 0 pricing_model: enterprise-contact-only plans: [] finding: >- Lucra publishes no plans, tiers, list prices or usage rates anywhere on its public surface. There is no /pricing page (https://www.playlucra.com/pricing returns 404), no pricing entry in the site navigation or footer, and no pricing section in the developer documentation. Every commercial path routes to a "Get Started" contact form, and the API keys documentation states plainly that keys "must be provided by your Lucra representative" and that key generation is not self-service — so there is no way to reach the API at any price without a sales conversation. commercial_notes: - >- Lucra positions itself as merchant of record for the real-money flows it operates on a partner's behalf, which implies a revenue-share or rake economic model rather than a per-call API price, but Lucra does not publish the terms and none are asserted here. - >- The published FAQ and marketing material describe state-by-state availability (SDK available in 49 states, real-money recreational games in 44, free-to-play in 49) as a scope constraint, not a pricing tier. evidence: - url: https://www.playlucra.com/pricing status: 404 - url: https://www.playlucra.com/contact status: 200 - url: https://docs.lucrasports.com/lucra-sdk/readme/whats-included/lucra-api-keys status: 200