aid: moda-operandi
name: Moda Operandi
description: >-
  Moda Operandi is a New York-based luxury fashion e-commerce marketplace founded in 2010 by
  Lauren Santo Domingo and Aslaug Magnusdottir, built around the "trunkshow" model — customers
  pre-order directly from designers' full runway collections weeks before the clothes reach
  stores — alongside a conventional in-season boutique carrying more than 1,000 brands across
  ready-to-wear, fine jewelry, home and beauty. The company publishes no developer program,
  no partner API documentation and no OpenAPI definition. It does, however, operate a
  first-party GraphQL search and merchandising API at search.modaoperandi.com/graphql that
  powers modaoperandi.com itself, which answers anonymous introspection and exposes a
  read-only, 37-field catalog graph (trunkshows, designers, looks, product variants,
  recommendations and faceted search). Moda Operandi also publishes its design system and
  design tokens as first-party npm packages under the @moda scope.
url: https://raw.githubusercontent.com/api-evangelist/moda-operandi/refs/heads/main/apis.yml
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
image: https://www.modaoperandi.com/dist/public/favicon.png
x-type: company
x-source: harvest:secondary-market
specificationVersion: '0.20'
created: '2026-08-25'
modified: '2026-08-25'
tags:
- Company
- Retail
- E-Commerce
- Fashion
- Luxury
- Marketplace
- Apparel
- Search
- GraphQL
- Product Catalog
apis:
- aid: moda-operandi:search-api
  name: Moda Operandi Search API
  description: >-
    The first-party GraphQL API that powers search, browse and merchandising on
    modaoperandi.com. It is referenced by the storefront's own client bundle as
    SEARCH_API_GRAPHQL_ENDPOINT, answers anonymous introspection, and is read-only —
    the schema declares a Query root and no mutation or subscription root. Thirty-seven
    query fields cover keyword search and autocomplete, faceted product-listing
    collections, designers, trunkshows, looks, variants, gift categories, editorial
    slides and Algolia-backed recommendations (bought_together, looking_similar,
    related_products, trending_items). Moda Operandi does not document this API for
    third-party use; it is captured here as an observed public surface.
  humanURL: https://www.modaoperandi.com/
  baseURL: https://search.modaoperandi.com/graphql
  tags:
  - Search
  - GraphQL
  - Product Catalog
  - E-Commerce
  properties:
  - type: GraphQL
    url: graphql/moda-operandi-search-schema.graphql
  - type: Authentication
    url: authentication/moda-operandi-authentication.yml
  - type: DataModel
    url: data-model/moda-operandi-data-model.yml
  - type: ErrorCatalog
    url: errors/moda-operandi-problem-types.yml
  - type: Conventions
    url: conventions/moda-operandi-conventions.yml
  - type: Lifecycle
    url: lifecycle/moda-operandi-lifecycle.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.modaoperandi.com/
- type: TermsOfService
  url: https://www.modaoperandi.com/terms
- type: PrivacyPolicy
  url: https://www.modaoperandi.com/privacy
- type: SignUp
  url: https://www.modaoperandi.com/register
- type: GitHubOrganization
  url: https://github.com/ModaOperandi
- type: Support
  url: https://help.modaoperandi.com/hc/en-us
- type: Blog
  url: https://www.modaoperandi.com/editorial/the-edits
- type: GraphQL
  url: graphql/moda-operandi-search-schema.graphql
- type: Authentication
  url: authentication/moda-operandi-authentication.yml
- type: Conventions
  url: conventions/moda-operandi-conventions.yml
- type: DataModel
  url: data-model/moda-operandi-data-model.yml
- type: ErrorCatalog
  url: errors/moda-operandi-problem-types.yml
- type: Lifecycle
  url: lifecycle/moda-operandi-lifecycle.yml
- type: Conformance
  url: conformance/moda-operandi-conformance.yml
- type: Packages
  url: packages/moda-operandi-packages.yml
- type: Components
  url: components/moda-operandi-components.yml
- type: LLMsTxt
  url: llms/moda-operandi-llms.txt
- type: AgentSkill
  url: skills/_index.yml
- type: Plans
  url: plans/moda-operandi-plans-pricing.yml
- type: RateLimits
  url: rate-limits/moda-operandi-rate-limits.yml
- type: DomainSecurity
  url: security/moda-operandi-domain-security.yml
x-enrichment:
  date: '2026-08-25'
  status: enriched
  artifacts_added: 21
  pass: local-v1
x-coverage:
  state: covered
  reason: contract-discovered
  detail: >-
    Moda Operandi publishes no developer program, but STEP 0b contract discovery found a real,
    anonymously introspectable first-party GraphQL API at https://search.modaoperandi.com/graphql —
    named as SEARCH_API_GRAPHQL_ENDPOINT in the storefront's own runtime config — and its full
    121-type schema was captured verbatim.
  evidence:
  - url: https://search.modaoperandi.com/graphql
    status: 200
  - url: https://api.modaoperandi.com/openapi.json
    status: 404
  - url: https://www.modaoperandi.com/.well-known/agent-card.json
    status: 301
  - url: https://www.modaoperandi.com/llms.txt
    status: 301
  checked: '2026-08-25'