aid: moloco name: MOLOCO description: >- Moloco is a machine-learning advertising company that operates three developer-facing platforms: Moloco Ads (a performance demand-side platform for app marketers), Moloco Commerce Media / MCM (a retail-media platform that lets marketplaces and retailers run sponsored product, brand, display and reserved-display ads on their own inventory), and Moloco Streaming Monetization. Its public API surface spans a Campaign Management API and a Cloud Auth API on api.moloco.cloud for the DSP side, plus MCM Management, Decision, Event and Webhook APIs on mcm-api.moloco.com for the commerce-media side, covering ad accounts, products, campaigns, ad groups, creatives, audience targets, catalog items, wallets, spending limits, reporting, log export, real-time ad decisioning and first-party user-event ingestion. image: https://cdn.prod.website-files.com/6237fca0466ffd9274a1dbdd/6a4b55676ce1b724bd4b3bb2_Open%20Graph%20image.jpg url: https://raw.githubusercontent.com/api-evangelist/moloco/refs/heads/main/apis.yml x-type: company x-source: harvest:secondary-market specificationVersion: '0.21' created: '2026-07-31' modified: '2026-07-31' tags: - advertising - adtech - demand-side-platform - retail-media - commerce-media - programmatic-advertising - campaign-management - ad-serving - machine-learning - mobile-marketing - reporting - user-events apis: - name: Moloco Ads Campaign Management API description: >- REST API for creating and managing Moloco Ads (Cloud DSP) campaigns — ad accounts, products, tracking links, campaigns, ad groups, creatives, creative groups, audience targets and customer sets — plus analytics, cohort summaries, reports, report exports and impression/click/conversion log generation. Versioned via the Moloco-Cloud-Api-Version header; bearer token issued from an API key. humanURL: https://developer.moloco.cloud/docs/campaign-management-api baseURL: https://api.moloco.cloud tags: - advertising - demand-side-platform - campaign-management - reporting - ad-serving properties: - type: OpenAPI url: openapi/moloco-ads-campaign-management-openapi.yml - type: Documentation url: https://developer.moloco.cloud/docs/campaign-management-api - type: APIReference url: https://developer.moloco.cloud/reference/dspapi_listadaccounts-1 - type: Overlay url: overlays/moloco-ads-campaign-management-overlay.yaml - name: Moloco Cloud Auth API description: >- Authentication and authorization API for Moloco Cloud — issues bearer access tokens from an API key and manages workplaces, userspaces, users, passwords, role grants, permissions and ad-account registrations. Access tokens are valid for 16 hours. humanURL: https://developer.moloco.cloud/docs/auth baseURL: https://api.moloco.cloud tags: - authentication - authorization - user-management properties: - type: OpenAPI url: openapi/moloco-cloud-auth-openapi.yml - type: Documentation url: https://developer.moloco.cloud/docs/auth - type: Overlay url: overlays/moloco-cloud-auth-overlay.yaml - name: Moloco Commerce Media Management API description: >- REST API for retail-media platform operators to manage ad manager accounts, ad accounts, campaigns, sponsored product/brand/display and reserved-display line items, image and video assets, custom targeting keys and values, campaign reviews, spend caps, spending limits, credits, wallets, change history, item kill switch, data-export key rotation and user data deletion requests, plus reporting and forecasting. humanURL: https://mcm-docs.moloco.com/docs/campaign-management baseURL: https://sandbox-mgmt.mcm-api.moloco.com tags: - retail-media - commerce-media - campaign-management - reporting - billing properties: - type: OpenAPI url: openapi/moloco-commerce-media-management-openapi.yml - type: Documentation url: https://mcm-docs.moloco.com/docs/campaign-management - type: APIReference url: https://mcm-docs.moloco.com/reference/rmpmanagementapi_listadaccounts - type: Overlay url: overlays/moloco-commerce-media-management-overlay.yaml - name: Moloco Commerce Media Decision API description: >- Real-time ad decisioning API for retail media — request sponsored product, display, brand and reserved display ads for a given page/placement and user context, returning the ads to render together with impression and click tracker URLs. Latency-sensitive serving path, authenticated with a platform API key. humanURL: https://mcm-docs.moloco.com/docs/ad-serving-and-tracking baseURL: https://sandbox-dcsn.mcm-api.moloco.com tags: - retail-media - ad-serving - real-time-bidding properties: - type: OpenAPI url: openapi/moloco-commerce-media-decision-openapi.yml - type: Documentation url: https://mcm-docs.moloco.com/docs/ad-serving-and-tracking - type: APIReference url: https://mcm-docs.moloco.com/reference/rmpdecisionapi_decideadproducts - type: Overlay url: overlays/moloco-commerce-media-decision-overlay.yaml - name: Moloco Commerce Media Event API description: >- First-party user-event ingestion API — posts real-time shopper events (home, page view, item view, search, add to cart, purchase and more) from a retailer's site or app into Moloco Commerce Media so the models can source and score ads. One operation, PostUserEvent, authenticated with a platform API key. humanURL: https://mcm-docs.moloco.com/docs/send-user-events-to-moloco-commerce-media baseURL: https://sandbox-evt.mcm-api.moloco.com tags: - retail-media - user-events - data-ingestion properties: - type: OpenAPI url: openapi/moloco-commerce-media-event-openapi.yml - type: Documentation url: https://mcm-docs.moloco.com/docs/send-user-events-to-moloco-commerce-media - type: APIReference url: https://mcm-docs.moloco.com/reference/rmpeventapi_postuserevent - type: Overlay url: overlays/moloco-commerce-media-event-overlay.yaml - name: Moloco Commerce Media Webhooks description: >- Outbound webhook surface for Moloco Commerce Media, published as an OpenAPI 3.1 webhooks document. Moloco POSTs signed JSON deliveries to a platform-configured HTTPS endpoint for churned-ad-account re-engagement recommendations and high-budget-utilization upsell recommendations; the x-moloco-webhook-id header is the idempotency key. humanURL: https://mcm-docs.moloco.com/docs/campaign-management baseURL: https://sandbox-mgmt.mcm-api.moloco.com tags: - retail-media - webhooks - events properties: - type: OpenAPI url: openapi/moloco-commerce-media-webhooks-openapi.yml - type: Webhooks url: asyncapi/moloco-commerce-media-webhooks.yml common: - type: AgenticAccess url: agentic-access/moloco-agentic-access.yml - type: TrustCenter url: security/moloco-trust-center.yml - type: DomainSecurity url: security/moloco-domain-security.yml - type: Authentication url: authentication/moloco-authentication.yml - type: Website url: https://www.moloco.com/ - type: DeveloperPortal url: https://developer.moloco.cloud/ - type: Documentation url: https://developer.moloco.cloud/docs/getting-started - type: APIReference url: https://developer.moloco.cloud/reference/dspapi_listadaccounts-1 - type: GettingStarted url: https://developer.moloco.cloud/docs/getting-started - type: Support url: https://help.moloco.com/hc/en-us - type: Blog url: https://www.moloco.com/blogs - type: GitHubOrganization url: https://github.com/moloco-mcm - type: SignUp url: https://portal.moloco.cloud/signin - type: Login url: https://portal.moloco.cloud/signin - type: TermsOfService url: https://www.moloco.com/terms-and-policies/terms-of-use - type: PrivacyPolicy url: https://www.moloco.com/terms-and-policies/privacy-policy - type: Security url: https://www.moloco.com/terms-and-policies/security - type: Compliance url: https://trust.moloco.com/ - type: Postman url: https://github.com/moloco-mcm/mcm-postman-templates - type: ChangeLog url: changelog/moloco-changelog.yml - type: Deprecation url: https://developer.moloco.cloud/page/release-notes - type: RateLimits url: rate-limits/moloco-rate-limits.yml - type: LLMsTxt url: llms/moloco-llms.txt - type: Packages url: packages/moloco-packages.yml - type: SDKs url: packages/moloco-packages.yml - type: CLI url: cli/moloco-cli.yml - type: MCPServer url: mcp/moloco-mcp.yml - type: ToolCrosswalk url: mcp/moloco-tool-crosswalk.yml - type: WellKnown url: well-known/moloco-well-known.yml - type: OAuthScopes url: scopes/moloco-scopes.yml - type: Conventions url: conventions/moloco-conventions.yml - type: Idempotency url: conventions/moloco-conventions.yml - type: ErrorCatalog url: errors/moloco-problem-types.yml - type: ErrorCodes url: errors/moloco-error-codes.yml - type: Lifecycle url: lifecycle/moloco-lifecycle.yml - type: Conformance url: conformance/moloco-conformance.yml - type: Sandbox url: sandbox/moloco-sandbox.yml - type: Components url: components/moloco-components.yml - type: DataModel url: data-model/moloco-data-model.yml - type: AgentSkill url: skills/_index.yml - type: Webhooks url: asyncapi/moloco-commerce-media-webhooks.yml - type: LLMsTxt url: llms/moloco-commerce-media-llms.txt maintainers: - FN: Kin Lane email: kin@apievangelist.com - FN: APIs.json email: info@apis.io x-enrichment: date: '2026-07-31' status: enriched artifacts_added: 44 pass: local-v1