specification: API Commons Plans
specificationVersion: '0.1'
schema: https://raw.githubusercontent.com/api-evangelist/interface-research/main/schema/api-commons.yml#/$defs/Plans
provider: Ortto
providerId: ortto
created: '2026-06-25'
modified: '2026-08-13'
generated: '2026-08-13'
method: searched
source: >-
  https://ortto.com/pricing/ (captured 2026-06-25; returns HTTP 404 as of
  2026-08-13), https://help.ortto.com/a-235-rate-limits,
  https://help.ortto.com/a-199-unified-ortto-account-plans,
  https://help.ortto.com/a-39-14-day-trial-plans
reconciled: false
plan_count: 5
pricing_page_status:
  url: https://ortto.com/pricing/
  status: 404
  checked: '2026-08-13'
  note: >-
    Ortto has taken its public pricing page down. https://ortto.com/pricing/,
    /pricing, /plans and /plans/ all return the site's 404 shell, and no pricing
    URL appears in https://ortto.com/pages-sitemap.xml (508 URLs). The help
    center confirms tier names but publishes no prices: a-199 states plan
    inclusions and limits vary by account and directs customers to Account
    settings. The prices below are the values captured from the live pricing
    page on 2026-06-25 and could NOT be re-verified on this pass — treat them as
    historical. Tier names Professional, Business and Enterprise remain
    independently confirmed by the rate-limit reference, which sets per-second
    API request ceilings by plan.
tags:
- Marketing Automation
- CDP
- Customer Data Platform
- Analytics
- Email
- Plans
description: >-
  Ortto (formerly Autopilot) sells contact-based subscription plans rather than
  per-call API pricing; the same plan governs both app and API usage. Published
  tiers are Starter, Professional, and Business, with a custom Enterprise tier.
  Prices below reflect monthly billing; annual billing is lower. Extra contacts
  and email volume are sold as add-ons. A 14-day free trial is offered on all
  plans, and there is no permanent free plan.
notes: >-
  Prices and included contact volumes change; verify against the Ortto pricing
  page during reconciliation. Transactional email via API requires a supporting
  plan and approval from Ortto support.
sources:
- https://ortto.com/pricing/
- https://help.ortto.com/a-43-ortto-pricing-changes-faq
plans:
- id: ortto-starter
  name: Starter
  type: subscription
  description: >-
    Entry tier including 5,000 contacts, with month-to-month billing available.
  entries:
  - label: Starter Subscription
    name: starter
    type: flat
    metric: contacts
    limit: 5000
    timeFrame: month
    geo: global
    unit: 1
    price: $199/month (approx $169/month billed annually) for 5,000 contacts
    userMultiplied: false
  elements:
  - name: Marketing Automation
  - name: Customer Data Platform
  - name: Email
  - name: Forms and Popups
  - name: API Access
- id: ortto-professional
  name: Professional
  type: subscription
  description: >-
    Mid tier including 10,000 contacts, with month-to-month commitment available.
  entries:
  - label: Professional Subscription
    name: professional
    type: flat
    metric: contacts
    limit: 10000
    timeFrame: month
    geo: global
    unit: 1
    price: $599/month (approx $509/month billed annually) for 10,000 contacts
    userMultiplied: false
  elements:
  - name: Marketing Automation
  - name: Customer Data Platform
  - name: Analytics
  - name: Transactional Email
  - name: API Access
- id: ortto-business
  name: Business
  type: subscription
  description: >-
    Higher tier including 10,000 contacts; requires an annual plan.
  entries:
  - label: Business Subscription
    name: business
    type: flat
    metric: contacts
    limit: 10000
    timeFrame: month
    geo: global
    unit: 1
    price: $999/month (approx $849/month billed annually) for 10,000 contacts
    userMultiplied: false
  elements:
  - name: Advanced Analytics
  - name: Customer Data Platform
  - name: Transactional Email
  - name: Priority Support
  - name: API Access
- id: ortto-enterprise
  name: Enterprise
  type: enterprise
  description: >-
    Custom tier for large contact volumes with negotiated terms, dedicated
    support, and additional services. Requires an annual plan. Contact Ortto
    sales.
  entries:
  - label: Enterprise Agreement
    name: enterprise
    type: flat
    metric: contract
    limit: -1
    timeFrame: year
    geo: global
    unit: 1
    price: contact sales
    userMultiplied: false
  elements:
  - name: Custom Contact Volume
  - name: Dedicated Support
  - name: Custom Terms
- id: ortto-add-ons
  name: Add-ons
  type: usage
  description: >-
    Additional contacts or email volume beyond the plan allowance.
  entries:
  - label: Extra Contacts / Email Volume
    name: add_on_volume
    type: usage
    metric: contacts
    limit: -1
    timeFrame: month
    geo: global
    unit: 100000
    price: $99/month per 100,000 contacts or emails
    userMultiplied: false
  elements:
  - name: Additional Contacts
  - name: Additional Email Volume
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com