specification: API Commons Plans
specificationVersion: '0.1'
schema: https://raw.githubusercontent.com/api-evangelist/interface-research/main/schema/api-commons.yml#/$defs/Plans
provider: Outbrain (Teads)
providerId: outbrain
created: '2026-05-25'
modified: '2026-08-13'
reconciled: true
generated: '2026-08-13'
method: searched
plan_count: 4
sourceUrls:
  - https://www.outbrain.com/partner-api/
  - https://amplifyv01.docs.apiary.io/
  - https://www.teads.com/
note: >
  Outbrain publishes no SKU-style price list for API access. The Amplify API itself carries no fee —
  it is admitted by partner application at https://www.outbrain.com/partner-api/ — and all money moves
  through the underlying ad auction (CPC/CPM/CPV/CPCV) or a negotiated managed-service arrangement.
  The tiers below are the commercial shapes Outbrain and Teads document, not published price points;
  every price field reads "auction" or "negotiated" for that reason. The one hard published number is
  the minimum campaign budget enforced by POST /budgets since 2025-11-03 — 25 USD daily, 750 USD
  monthly, or 25 USD x campaign days — with per-currency equivalents exposed by GET /currencies.
tags:
  - Advertising
  - Native Advertising
  - CTV
  - Open Web
  - Performance Marketing
description: >
  Outbrain / Teads is an auction-based open-internet advertising platform. There
  is no SKU-style published API price list; commercial access is auction-priced
  (CPC, CPM, CPV, CPCV) plus negotiated managed-service fees. The Amplify API
  itself is free to authorized partners — campaigns spend on the underlying ad
  auction.
sources:
  - https://www.outbrain.com/partner-api/
  - https://developer.outbrain.com/home-page/amplify-api/
  - https://www.teads.com/
plans:
  - id: outbrain-amplify-self-service
    name: Amplify Self-Service
    type: usage-based
    description: >
      Auction-priced native advertising on Outbrain Amplify. Advertisers fund
      campaigns and bid CPC; the API is free to authorized partners.
    entries:
      - label: Cost-per-click bid
        name: cpc
        type: metered
        metric: clicks
        limit: -1
        timeFrame: usage
        geo: global
        unit: 1
        price: auction
        userMultiplied: false
      - label: Minimum advertiser deposit
        name: minimum-deposit
        type: prerequisite
        metric: usd
        limit: -1
        timeFrame: usage
        geo: global
        unit: 1
        price: '50.00'
        userMultiplied: false
  - id: outbrain-amplify-managed
    name: Amplify Managed Service
    type: managed
    description: >
      Managed-service tier with dedicated account management, creative
      services, and predictive AI optimization. Pricing negotiated.
    entries:
      - label: Managed campaign spend
        name: spend
        type: metered
        metric: usd
        limit: -1
        timeFrame: monthly
        geo: global
        unit: 1
        price: negotiated
        userMultiplied: false
  - id: teads-programmatic
    name: Teads Programmatic / Direct
    type: managed
    description: >
      Premium video, display, and CTV inventory across 10,000+ media
      environments. Bought via direct IO, PMP deals, or open auction.
    entries:
      - label: CPM (video / display / CTV)
        name: cpm
        type: metered
        metric: impressions
        limit: -1
        timeFrame: usage
        geo: global
        unit: 1000
        price: auction
        userMultiplied: false
      - label: CPV / CPCV (video)
        name: cpv
        type: metered
        metric: views
        limit: -1
        timeFrame: usage
        geo: global
        unit: 1
        price: auction
        userMultiplied: false
  - id: outbrain-engage-publisher
    name: Engage Publisher (Revenue Share)
    type: revenue-share
    description: >
      Publishers integrate the Outbrain JS Widget or Mobile SDK and earn a
      revenue share on paid (sponsored) recommendations served.
    entries:
      - label: Revenue share
        name: revshare
        type: revenue-share
        metric: percentage
        limit: -1
        timeFrame: monthly
        geo: global
        unit: 1
        price: negotiated
        userMultiplied: false