# Pricing transcribed from the provider's own page — see provenance. Numbers are quoted, not derived.
generated: '2026-09-23'
method: searched
source: https://plaid.com/pricing/
sources:
  - https://plaid.com/pricing/
name: Plaid pricing plans
description: >-
  Plaid publishes three named pricing tiers on plaid.com/pricing (US & Canada
  edition): Pay as You Go, Growth, and Custom. The page does NOT list numeric
  per-call, per-account or per-month prices — every tier's price is stated as
  qualitative copy ("Standard Pricing", "Discounted product rates",
  "Volume-based pricing"). The page also lists which products are Included /
  Not included / Contact for pricing per tier. First 200 API calls are free
  under Limited Production access. Plaid's stated pricing models (from the FAQ)
  are one-time per connected account, subscription per connected account, and
  per-request.
provider: Plaid
providerId: plaid
tags:
  - Fintech
  - Banking
  - Open Finance
audience: developer-api
pricing_basis: negotiated
delivery:
  delivery: managed
  managed_tier: Pay as You Go
  read: '2026-09-23'
published: false
plan_count: 3
note: >-
  No numeric prices are published on plaid.com/pricing. All three tiers link
  either to a signup flow or to a sales-contact form; growth and custom tiers
  explicitly say "Contact for pricing" for gated products. Numeric per-product
  rates (e.g. Auth $1.50 per linked account) are not published on the pricing
  page and were not verified from a primary source in this pass — see
  plaid.com/docs/account/billing for billing mechanics.
free_tier:
  name: Limited Production
  description_text: >-
    Our Limited Production service allows you to make up to 200 API calls with
    each available product using live data.
  limit_text: up to 200 API calls with each available product using live data
plans:
  - name: Pay as You Go
    price_text: Standard Pricing
    description: >-
      Best for individuals and developers. Start with our month-to-month plan:
      unlimited usage, no commitments upfront—only pay for what you use.
    period: month-to-month
    features:
      - Access to GA products
      - Unlimited live API calls
      - Link customization
      - Standard Pricing
    limits: []
  - name: Growth
    price_text: Contact for pricing
    description: >-
      Best for small teams and startups. Scale with a 12-month commitment:
      access discounts, platform support package, and account management.
    period: 12-month commitment
    features:
      - Everything in Pay as You Go
      - Discounted product rates
      - Platform support package
      - Single Sign-On for Plaid Dashboard
    limits: []
  - name: Custom
    price_text: Contact for pricing
    description: >-
      Best for businesses that need to scale. Create a flexible plan with
      custom solutions, volume-based pricing, and support for regulated
      industries.
    period: negotiated
    features:
      - Everything in Growth
      - Access to beta products
      - Volume discounts
      - Integration assistance
      - Premium support
      - Account Management
    limits: []
product_availability:
  legend:
    - Included
    - Not included
    - Contact for pricing
  source: https://plaid.com/pricing/
  matrix:
    - product: Auth
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Balance
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Identity
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Identity Match
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Investments Move
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Assets
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Income
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Statements
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Enrich
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Investments
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Liabilities
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Transactions
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Identity Verification
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Monitor
      pay_as_you_go: Included
      growth: Included
      custom: Included
    - product: Layer
      pay_as_you_go: Not included
      growth: Contact for pricing
      custom: Included
    - product: Signal
      pay_as_you_go: Not included
      growth: Contact for pricing
      custom: Included
    - product: Transfer
      pay_as_you_go: Not included
      growth: Contact for pricing
      custom: Included
    - product: Consumer Report
      pay_as_you_go: Not included
      growth: Contact for pricing
      custom: Included
    - product: Protect
      pay_as_you_go: Not included
      growth: Contact for pricing
      custom: Included
pricing_models:
  source: 'plaid.com/pricing (FAQ: "How much does Plaid cost?")'
  models:
    - name: One-time fee products
      description_text: You'll incur a charge only once per connected account, regardless of the number of API calls made.
    - name: Subscription products
      description_text: These incur a monthly fee for each connected account.
    - name: Per-request products
      description_text: These have a flat fee for every successful API call.