--- layout: post title: Youtube API Review image: https://s3.amazonaws.com/kinlane-productions2/api-evangelist-logos/api-evangelist-butterfly-vertical.png author: name: kinlane tags: - Review --- One of the keys to YouTube's success as a video sharing platform is its successful API that allows developers and site owners to embed, share and distribute YouTube content across the Intertubes. ![](http://kinlane-productions2.s3.amazonaws.com/api-evangelist/Youtube-Google-Code-Screenshot.PNG) As with many of its other products, Google starts with the essential API ecosystem building blocks: * Dashboard * Quickstart * Docs * Sample Code * Forum * Articles * Blog In addition, YouTube really support its partner and developers with: * Partners Showcase * App Gallery * Widgets * White Label Player Google also enforces brand integrity with a few tools: * Branding Guidelines * Compatibility * Terms Google definitely has a solid formula for replicating its API ecosystems in its different products, and the [YouTube developer area](http://code.google.com/apis/youtube/overview.html) is an excellent example of this formula being applied to a media API. Like Google's other projects, YouTube utilizes [Google Code](http://code.google.com) as the repository for its API community and code.