# Profitero (Profitero+)
> Profitero+ is an eCommerce data, technology and services platform that helps consumer
> brands measure and grow their digital shelf presence across retailers such as Amazon,
> Walmart, Tesco and Target. It combines digital shelf analytics, sales & share
> measurement, content optimisation, retail media activation (Shelf Intelligent Media)
> and managed services. Founded 2010, Dublin/Boston; acquired by Publicis Groupe in
> March 2022 and operated within Publicis Commerce.
## API status
- **No public API contract.** Profitero publishes no developer portal, no API reference,
no OpenAPI / AsyncAPI / GraphQL SDL, no Postman collection, no MCP server and no A2A
agent card on any public host.
- **An API exists, but it is a partner API and it is not documented publicly.** Profitero's
own CEO Bryan Wiener stated it on the company blog (2020-09-09): *"Technology partners,
like Kenshoo and Pacvue, will be able to integrate directly with Profitero via API and use
the data to power their ad buying algorithms and software"*, and *"We will also consider
providing API access to agencies in Q4."* No base URL, authentication model, operation
list or specification for that API appears anywhere a member of the public can reach.
- **The route to it is a sales conversation.** Access runs through the Open Commerce
Ecosystem partner programme (https://www.profitero.com/open-commerce-ecosystem) and the
demo request form (https://www.profitero.com/request-a-demo). There is no self-serve
sign-up and no published pricing.
- **Do not confuse Profitero's API with the APIs it consumes.** Profitero is a heavy
CONSUMER of other companies' APIs — the Amazon Selling Partner (SP) API (its "Recovery by
Profitero" product asks sellers to authorise SP-API credentials), the Amazon Ads bid
modifiers API, and Walmart's partner APIs. Those are Amazon's and Walmart's contracts,
not Profitero's.
## Contract discovery performed (2026-08-12)
- `api.profitero.com`, `developer.profitero.com`, `developers.profitero.com`,
`status.profitero.com`, `trust.profitero.com` — **NXDOMAIN**, do not resolve.
- `www.profitero.com` — Webflow marketing site. Hard **404** on `/openapi.json`,
`/openapi.yaml`, `/swagger.json`, `/api-docs`, `/graphql`, `/mcp`, `/llms.txt`, and on
every `/.well-known/*` path. (The host 404s correctly — `/terms`, `/pricing` and
`/security` also 404 — so a 404 here is a real absence.)
- `app.profitero.com` — the Profitero+ application. Answers **HTTP 301 → /login.html** for
effectively every path, including all `/.well-known/*`. Fully gated.
- `sso.profitero.com` — single-sign-on SPA. Answers **HTTP 200 with the same 450-byte HTML
shell for every path** (`
Authentication`, ``). These 200s
are an SPA catch-all, not documents, and are recorded as misses.
- `docs.profitero.com` — resolves (CNAME `ghs.google.com`) but is not a docs host: **HTTP
302 → https://drive.google.com/a/profitero.com**, an internal Google Workspace Drive alias.
- `help.profitero.com` — Zendesk (`profiterohelp.zendesk.com`). The Help Center is
**private**: `/api/v2/help_center/en-us/articles.json` returns **HTTP 401**
`{"error":"Couldn't authenticate you"}` and the web UI returns an HTTP 403 Cloudflare
challenge anonymously.
- `3precovery.profitero.com` — WordPress microsite for "Recovery by Profitero". `/wp-json/`
returns **403**; the FAQ describes consuming the Amazon SP API, not exposing one.
- Registries — npm, PyPI, RubyGems, crates.io, Packagist, NuGet, pkg.go.dev, Maven Central:
**zero first-party packages**.
- `github.com/profitero` — exists (200), **one** public repository, `fastimage`, a fork of
the third-party Ruby gem `sdsykes/fastimage`. No first-party code.
- Postman public search — no Profitero workspace or collection.
## Products
- **Digital Shelf** — daily product and competitor insights across retailer sites.
https://www.profitero.com/product/digital-shelf
- **Sales & Share** — Amazon sales and market-share measurement.
https://www.profitero.com/product/sales-share
- **Content Optimizer** — content benchmarking, smart keywords, genAI, SEO/AEO.
https://www.profitero.com/product/content-optimizer
- **Shelf Intelligent Media (SIM)** — media activation driven by digital shelf triggers,
with SIM Programmatic, SIM Search via Skai and SIM Search via Pacvue variants.
https://www.profitero.com/product/shelf-intelligent-media
- **Autopilot** — automated content correction, operations and revenue recovery on Amazon.
https://www.profitero.com/product/autopilot
- **AMZ Vendor Health**, **Store-Based Analytics**, **Buy Box Health**.
- **Services** — Media, Content, Operations, Strategy & Insights (managed services).
## Partner integrations (data flows out, contract not published)
Bid management: Pacvue, Skai. Programmatic: Amazon DSP, Walmart DSP, The Trade Desk,
PubMatic, DV360, Yahoo DSP. PIM/DAM: Salsify, Syndigo, Riversand. Omnichannel
measurement: Circana OmniMarket. Source:
https://www.profitero.com/open-commerce-ecosystem
## Public surface
- Website — https://www.profitero.com
- Open Commerce Ecosystem — https://www.profitero.com/open-commerce-ecosystem
- Blog — https://www.profitero.com/blog
- Resources — https://www.profitero.com/resources
- Press — https://www.profitero.com/press
- Contact / support — https://www.profitero.com/contact
- Request a demo — https://www.profitero.com/request-a-demo
- Login — https://app.profitero.com/login
- Privacy policy — https://www.profitero.com/privacy-policy
- Cookie policy — https://www.profitero.com/cookie-policy
- Profitero+ Academy — https://www.profitero.com/lp/profitero-academy
## Not published
No terms of service page (`/terms` and `/terms-of-use` both 404; the footer links only
Privacy and Cookie policies). No status page. No trust centre. No `/.well-known/security.txt`
and no vulnerability disclosure programme (HackerOne / Bugcrowd / Intigriti all checked, no
listing). No changelog. No CLI. No SDKs. No public pricing.
## If you are an agent
There is nothing here you can call. Every machine-readable surface is either absent or behind
a login. To obtain API access, a human has to go through
https://www.profitero.com/request-a-demo or the Open Commerce Ecosystem partner programme.