Rokt is an eCommerce technology platform that uses AI and machine learning to serve personalized non-endemic offers and ads during transaction moments.
Comprehensive reporting API for querying account and campaign performance data with flexible filtering, metrics selection, and date range specification.
Enables sending conversion data and client events to Rokt to close the attribution loop for campaign performance tracking.
Supports integration of Rokt into ecommerce transaction flows, enabling placement of personalized offers during checkout.
Allows importing custom audience segments into Rokt for targeted offer delivery and campaign personalization.
Manages data removal requests within Rokt systems to support privacy compliance and data governance requirements.
Handles unsubscribe management for Rokt nurture campaigns, enabling partners to honor customer opt-outs.
Supports third-party integrations including mParticle for connecting Rokt with partner data platforms.