generated: '2026-08-13'
method: searched
source: https://developers.scrunch.com/integrations/data-studio-connector
note: >
  Scrunch ships no embeddable web components or JS element library. What it does ship on
  the client side are two first-party Google Looker Studio / Data Studio community
  connectors - installed by connectorId inside Looker Studio rather than from a package
  registry - which render Scrunch Query API and Agent Traffic data as a native BI data
  source. They are distinct from SDKs (there are none - see
  packages/scrunch-ai-packages.yml) and are the only client-side distribution Scrunch
  publishes.
families:
- name: BI connectors
  kind: hosted-connector
  platform: Google Looker Studio / Data Studio
  auth: Scrunch API key (Query scope), entered in the connector configuration screen
  components:
  - name: Scrunch Data Studio Connector (v2)
    status: current
    docs: https://developers.scrunch.com/integrations/data-studio-connector
    install_url: https://datastudio.google.com/datasources/create?connectorId=AKfycbyi7ba5UXYeYqau1m6upcPFRBm2n0z49C5fg3dSwdbdFArz2IjLbCBc05HcNsoMpLFOcQ
    version: null
    published: null
    distribution: unlisted
    distribution_note: >
      Not in the public Looker Studio connector gallery; installed via a direct
      connectorId deploy link. No version string or publish date is exposed by the
      distribution channel, so currency cannot be read - a consumer cannot tell which
      build they are getting either.
    capabilities:
    - Multi-brand data source (1 to 30+ brands in a single connection)
    - Agent Traffic data (which AI bots crawl the site, how often, and where)
    - Comparison fields (brand vs. competitor presence in one chart)
    - Caching and parallel fetching
    config_parameters: [API Key, Brand IDs, Site ID (optional), Path Filter (optional)]
    security_note: >
      The docs explicitly warn against checking "Allow 'API Key' to be modified in
      reports", which would expose the key to report viewers.
  - name: Scrunch Looker Studio Community Connector (legacy, single-brand)
    status: legacy
    docs: https://developers.scrunch.com/integrations/looker-studio
    install_url: https://lookerstudio.google.com/datasources/create?connectorId=AKfycbzRRK2rRqh1_ujHS313hitMb5PopzgNUS5m5ih6ohI
    version: null
    published: null
    distribution: unlisted
    distribution_note: Superseded by the v2 Data Studio connector; same unlisted connectorId install path.
    capabilities:
    - All standard Scrunch Query API fields (presence, position, sentiment)
    - Competitor presence metrics
    - Date, platform, persona, tag, and source dimensions
    - Blending with GA4 and other Looker Studio sources
  supporting_docs:
  - https://developers.scrunch.com/integrations/data-studio-templates
  - https://developers.scrunch.com/integrations/data-studio-troubleshooting
backing_api: openapi/scrunch-ai-query-api-openapi.yml
x-evidence:
- url: https://developers.scrunch.com/integrations/data-studio-connector.md
  status: 200
- url: https://developers.scrunch.com/integrations/looker-studio.md
  status: 200
  fetched: '2026-08-13'