name: Sprinklr Plans and Pricing
description: Sprinklr operates on a fully enterprise sales-led model as of May 2026.
  Self-Serve plans were discontinued on April 30, 2026. All access is negotiated through
  Sprinklr's enterprise sales process with custom contracts. API access is included
  for Enterprise license holders.
url: https://www.sprinklr.com/pricing/
plans:
  - name: Enterprise - Service
    description: Customer service module covering unified inbox, case management, agent
      routing, and customer care across digital channels. Includes API access for
      user provisioning, case data, and reporting.
    pricing: Custom (starts ~$50,000/year; median ~$129,380/year)
    billingCycle: Annual
    features:
      - Unified customer inbox
      - Case management and routing
      - Agent productivity tools
      - Digital customer service across 30+ channels
      - REST API access for user provisioning and reporting
      - Webhook subscriptions
      - SSO and OAuth 2.0 authentication
    contact: https://www.sprinklr.com/demo/
  - name: Enterprise - Social
    description: Social media management module for publishing, engagement, listening,
      and analytics across 30+ social and digital channels. API access covers publishing,
      listening streams, and reporting endpoints.
    pricing: Custom (starts ~$50,000/year; median ~$129,380/year)
    billingCycle: Annual
    features:
      - Publishing across 30+ channels
      - Social listening and monitoring
      - Engagement and community management
      - Reporting and analytics
      - REST API for listening streams and publishing
      - Webhook subscriptions
      - Digital asset management API
    contact: https://www.sprinklr.com/demo/
  - name: Enterprise - Marketing
    description: Campaign orchestration, content management, and marketing automation
      across digital channels including WhatsApp. Includes API access for campaign
      data and asset management.
    pricing: Custom (negotiated per contract)
    billingCycle: Annual
    features:
      - Campaign management and orchestration
      - Content creation and approval workflows
      - WhatsApp marketing support
      - Influencer management
      - REST API for campaign and asset data
    contact: https://www.sprinklr.com/demo/
  - name: Enterprise - Insights
    description: Social listening and intelligence module with deep analytics, competitive
      benchmarking, and audience insights. Includes dedicated Listening API access.
    pricing: Custom (negotiated per contract; mention volume quotas apply)
    billingCycle: Annual
    features:
      - Social listening with mention quotas
      - Competitive intelligence
      - Audience analysis
      - Topic and keyword monitoring
      - Listening Streams API access
    contact: https://www.sprinklr.com/demo/
  - name: Enterprise - Advertising
    description: Paid media management module for advertising across social and digital
      channels. Includes API access for campaign and performance data.
    pricing: Custom (negotiated per contract)
    billingCycle: Annual
    features:
      - Paid media planning and management
      - Advertising analytics
      - Cross-channel campaign management
      - REST API for advertising data
    contact: https://www.sprinklr.com/demo/
notes:
  - Self-Serve plans were discontinued on April 30, 2026.
  - Enterprise contracts typically involve 3-6 months of discovery and negotiation.
  - Implementation costs typically add $25,000-$150,000+ as a one-time fee.
  - AI+ Studio features using Azure OpenAI, Google Vertex, or Amazon Bedrock incur
    additional token costs.
  - Bring-Your-Own-Key (BYOK) options available for OpenAI, Anthropic, and xAI.
  - Renewal increases of 5-15% per year are typical.
  - Auto-renewal with 60-90 day cancellation windows is standard.
  - Volume-based overage fees apply for messages and mentions beyond contracted limits.
  - API access is entitled for Enterprise license holders; no separate API tier pricing.
  - Previous Self-Serve pricing was $249/user/month for Service or Social, $359/user/month
    for combined Social and Customer Service.
sources:
  - https://chatarmin.com/en/blog/sprinklr-pricing
  - https://socialbu.com/blog/sprinklr-pricing
  - https://www.sprinklr.com/pricing/