name: Synup FinOps
description: Financial operations guidance for managing Synup API and platform costs, including plan selection, add-on optimization, and cost tracking for multi-location agency deployments.
url: https://www.synup.com/en/pricing
cost_drivers:
  - name: Base Platform (Synup OS)
    description: Monthly or annual subscription for the agency operating system. Annual billing saves 20%.
    pricing_model: subscription
    tiers:
      - name: Startup
        monthly: 99
        annual_monthly: 79
        currency: USD
      - name: Agency
        monthly: 249
        annual_monthly: 199
        currency: USD
      - name: Scale
        monthly: 999
        annual_monthly: 799
        currency: USD
  - name: Listings Pro Add-On
    description: Per-location monthly cost for full directory sync across 75+ platforms.
    pricing_model: per_unit
    unit: location/month
    price: 35
    currency: USD
  - name: Reviews Add-On
    description: Per-location monthly cost for reputation and review management.
    pricing_model: per_unit
    unit: location/month
    price_pro: 20
    price_gold: 50
    currency: USD
  - name: Social Pro Add-On
    description: Per social connection monthly cost for social media management.
    pricing_model: per_unit
    unit: connection/month
    price: 6
    currency: USD
  - name: SEO Pro Add-On
    description: Per-location monthly cost for local SEO tracking and optimization.
    pricing_model: per_unit
    unit: location/month
    price: 5
    currency: USD
  - name: Team Members
    description: Additional team members beyond plan-included seats.
    pricing_model: per_unit
    unit: member/month
    price: 5
    currency: USD
  - name: Client Accounts
    description: Additional client accounts beyond plan-included quota.
    pricing_model: per_unit
    unit: account/month
    price: 1.50
    currency: USD
optimization_tips:
  - Use annual billing to save 20% across all Synup OS tiers.
  - Only enable Listings Pro, Reviews Pro/Gold, and SEO Pro add-ons for active locations.
  - Audit Social Pro connections monthly and disable unused connections.
  - Right-size your OS tier: upgrade to Agency or Scale only when location or client account limits are hit.
  - API and MCP access is included in all tiers; no additional cost for integration development.
  - Use the 14-day free trial to validate integration requirements before committing to an annual plan.
billing:
  trial: 14-day free trial available on demand
  annual_discount: 20 percent
  no_hidden_fees: true