aid: taboola url: https://raw.githubusercontent.com/api-evangelist/taboola/refs/heads/main/apis.yml apis: - aid: taboola:taboola-backstage-campaigns-api name: Taboola Backstage Campaigns API tags: - Advertising - Native Advertising - Campaigns - Realize humanURL: https://developers.taboola.com/backstage-api/reference/campaigns-overview properties: - url: https://developers.taboola.com/backstage-api/reference/campaigns-overview type: Documentation - url: https://developers.taboola.com/backstage-api/reference/create-a-campaign type: Documentation - url: openapi/taboola-backstage-campaigns-api-openapi.yml type: OpenAPI - url: json-schema/taboola-campaign-schema.json type: JSONSchema - url: json-ld/taboola-context.jsonld type: JSONLD - type: NaftikoCapability url: capabilities/campaigns-campaigns.yaml description: Create, retrieve, update, duplicate, and delete Taboola Realize advertising campaigns. Includes bulk update across the network and a campaign reach estimator for pre-launch impression forecasting. - aid: taboola:taboola-backstage-items-api name: Taboola Backstage Campaign Items API tags: - Advertising - Creatives - Items - Video humanURL: https://developers.taboola.com/backstage-api/reference/campaign-items-overview properties: - url: https://developers.taboola.com/backstage-api/reference/campaign-items-overview type: Documentation - url: openapi/taboola-backstage-items-api-openapi.yml type: OpenAPI - url: json-schema/taboola-item-schema.json type: JSONSchema - type: NaftikoCapability url: capabilities/items-items.yaml description: Manage individual ad items (creatives) and performance video items (motion ads) belonging to Taboola Realize campaigns. Supports per-campaign CRUD plus bulk create, update, and delete across multiple campaigns and across the network. - aid: taboola:taboola-backstage-audiences-api name: Taboola Backstage Audiences API tags: - Advertising - Audiences - Targeting - First-Party Data humanURL: https://developers.taboola.com/backstage-api/reference/audience-targeting properties: - url: https://developers.taboola.com/backstage-api/reference/audience-targeting type: Documentation - url: https://developers.taboola.com/backstage-api/reference/onboarding-overview type: Documentation - url: openapi/taboola-backstage-audiences-api-openapi.yml type: OpenAPI - type: NaftikoCapability url: capabilities/audiences-audiences.yaml description: Manage first-party, custom, lookalike, marketplace, and combined audiences for Taboola Realize campaign targeting. Includes audience onboarding for hashed identifiers (CRM and pixel-based), plus audience-targeting endpoints applied at the campaign level. - aid: taboola:taboola-backstage-conversions-api name: Taboola Backstage Conversions API tags: - Advertising - Conversions - Measurement - Attribution humanURL: https://developers.taboola.com/conversion-tracking properties: - url: https://developers.taboola.com/backstage-api/reference/conversion-rule-fields type: Documentation - url: https://developers.taboola.com/conversion-tracking type: Documentation - url: openapi/taboola-backstage-conversions-api-openapi.yml type: OpenAPI - url: json-schema/taboola-conversion-rule-schema.json type: JSONSchema - type: NaftikoCapability url: capabilities/conversions-conversions.yaml description: Create and manage conversion rules used to track purchases, leads, registrations, page views, and other outcomes. Supports event-based and URL-based rules with configurable look-back windows for both click-through and view-through attribution. - aid: taboola:taboola-backstage-reports-api name: Taboola Backstage Reports API tags: - Advertising - Reporting - Analytics - Performance humanURL: https://developers.taboola.com/backstage-api/reference properties: - url: https://developers.taboola.com/backstage-api/reference type: Documentation - url: openapi/taboola-backstage-reports-api-openapi.yml type: OpenAPI - type: NaftikoCapability url: capabilities/reports-reports.yaml description: Retrieve campaign-summary reports across many breakdown dimensions (day, week, month, campaign, site, country, region, platform, OS, browser, language, DMA, city, ad), top-content reports, and near real-time performance snapshots. - aid: taboola:taboola-backstage-dictionary-api name: Taboola Backstage Dictionary API tags: - Advertising - Reference Data - Targeting humanURL: https://developers.taboola.com/backstage-api/reference/dictionary properties: - url: https://developers.taboola.com/backstage-api/reference/dictionary type: Documentation - url: openapi/taboola-backstage-dictionary-api-openapi.yml type: OpenAPI - type: NaftikoCapability url: capabilities/dictionary-dictionary.yaml description: Reference data endpoints for campaign targeting. Returns supported countries, regions, cities, postal codes, US DMAs, browsers, operating systems, OS versions, platforms, languages, publishers, contextual segments, minimum CPC values, and campaign/item enumerations. - aid: taboola:taboola-backstage-accounts-api name: Taboola Backstage Accounts API tags: - Advertising - Accounts - Network humanURL: https://developers.taboola.com/backstage-api/reference properties: - url: https://developers.taboola.com/backstage-api/reference/get-allowed-accounts type: Documentation - url: openapi/taboola-backstage-accounts-api-openapi.yml type: OpenAPI - type: NaftikoCapability url: capabilities/accounts-accounts.yaml description: Discover advertiser accounts allowed for the authenticated user, list all advertiser accounts in a Taboola network, and retrieve per-account configuration including currency, time zone, and partner types. name: Taboola tags: - Advertising - Native Advertising - Discovery - Performance Marketing - AdTech - Realize - Backstage - Recommendation - Publisher - Programmatic kind: contract image: https://kinlane-productions2.s3.amazonaws.com/apis-json/apis-json-logo.jpg access: 3rd-Party common: - type: Portal url: https://www.taboola.com - type: Documentation url: https://developers.taboola.com/ - type: Documentation url: https://developers.taboola.com/backstage-api/reference - url: https://developers.taboola.com/llms.txt name: llms.txt index type: Documentation - url: https://developers.taboola.com/backstage-api/reference/authentication-basics name: Authentication Basics type: Authentication - url: https://developers.taboola.com/backstage-api/reference/client-credentials-flow name: OAuth Client Credentials Flow type: Authentication - url: https://developers.taboola.com/backstage-api/reference/getting-an-access-token name: Getting An Access Token type: Authentication - url: https://backstage.taboola.com/backstage/oauth/token name: OAuth Token Endpoint type: Authentication - url: https://backstage.taboola.com/backstage/api/1.0 name: Backstage API Base URL type: BaseURL - type: GitHubOrganization url: https://github.com/taboola - url: https://github.com/taboola/backstage-api-java-client name: Backstage API Java Client type: SDK - url: https://github.com/taboola/realize-mcp name: Realize MCP Server type: Tool - url: https://github.com/taboola/taboola-spm-ios-sdk name: Taboola iOS SDK (SwiftPM) type: SDK - url: https://github.com/taboola/taboola-android name: Taboola Android SDK type: SDK - url: https://github.com/taboola/taboola-flutter-example name: Taboola Flutter Example type: SDK - url: https://github.com/taboola/ios-sdk-examples name: Taboola iOS SDK Examples type: CodeExamples - url: https://github.com/taboola/android-sdk-examples-4x name: Taboola Android SDK V4 Examples type: CodeExamples - url: https://github.com/taboola/react-native-examples-3x name: Taboola React Native Examples type: CodeExamples - url: https://github.com/taboola/ios-adx name: Taboola iOS AdX Adapter type: SDK - url: https://github.com/taboola/Prebid.js name: Prebid.js fork type: Tool - url: https://www.taboola.com/legal-policies type: TermsOfService - url: https://www.taboola.com/policies/privacy-policy type: PrivacyPolicy - url: https://trust.taboola.com/ type: TrustCenter - url: https://help.taboola.com/ name: Help Center type: Support - url: https://www.taboola.com/blog type: Blog - url: https://www.taboola.com/press type: News - url: https://investors.taboola.com/ name: Investor Relations type: InvestorRelations - url: https://www.linkedin.com/company/taboola type: LinkedIn - url: https://x.com/taboola type: X-Twitter - url: https://www.youtube.com/user/taboola type: YouTube - url: https://realize.taboola.com/ name: Realize Platform Login type: SignIn - url: https://www.taboola.com/products/realize name: Realize Performance Platform type: Portal - url: https://www.taboola.com/abby name: Abby AI Ad Assistant type: Portal - url: https://www.taboola.com/products/genai-ad-maker name: GenAI Ad Maker type: Portal - url: https://www.taboola.com/products/deeperdive name: DeeperDive type: Portal - url: https://www.taboola.com/products/connexity name: Connexity (commerce media) type: Portal - url: https://www.taboola.com/products/skimlinks name: Skimlinks (publisher monetization) type: Portal - url: https://www.taboola.com/products/newsroom name: Newsroom type: Portal - url: https://developers.taboola.com/taboolasdk/docs/overview name: Mobile SDK Overview type: Documentation - url: https://developers.taboola.com/dynamic-creative/docs/overview name: Dynamic Creative Overview type: Documentation - url: plans/taboola-plans-pricing.yml type: Plans - url: rate-limits/taboola-rate-limits.yml type: RateLimits - url: finops/taboola-finops.yml type: FinOps - type: Features data: - Realize performance advertising platform with native, display, carousel, video, and app-promotion formats - Backstage API — OAuth 2.0 client credentials, base URL https://backstage.taboola.com/backstage/api/1.0 - Campaign CRUD plus duplicate, bulk update, and network-wide campaign list endpoints - Campaign reach estimator for impression forecasting before launch - Campaign item (creative) and performance video item (motion ad) management - First-party, lookalike, marketplace, custom, combined, and contextual audience targeting - Country, region, city, postal-code, US DMA, platform, OS, browser, language, and publisher targeting - Conversion rules (event-based and URL-based) with click-through and view-through look-back windows - Reports API with day/week/month and campaign/site/country/platform/ad breakdowns plus top-content and real-time - Dictionary endpoints for reference data needed by campaign targeting - Network-account model for agencies/DSPs managing many advertisers - Bid strategies including Fixed CPC, SmartBid (Enhanced CPC), Maximize Conversions, and Target CPA - Mobile SDKs for iOS, Android, Flutter, React Native - Java client SDK (backstage-api-java-client) - Official MCP server (realize-mcp) wrapping the Backstage/Realize API with OAuth 2.1 SSO support - Conversion tracking via Taboola pixel or server-to-server integration - Dynamic Creative for personalized ads (GTM, JS API, S2S flows) - Abby AI ad assistant and GenAI Ad Maker for creative automation - DeeperDive content discovery, Newsroom analytics, Connexity commerce media, and Skimlinks affiliate monetization - Yahoo native exclusive integration (30-year agreement signed 2022) - Prebid.js header-bidding integration sources: - https://www.taboola.com/ - https://developers.taboola.com/ - https://developers.taboola.com/backstage-api/reference - https://developers.taboola.com/llms.txt - https://github.com/taboola updated: '2026-05-25' created: '2026-05-25T00:00:00.000Z' modified: '2026-05-25' position: Producing description: 'Taboola (NASDAQ: TBLA) is a New-York-headquartered native and discovery advertising company founded in 2007 by Adam Singolda. Its Realize performance marketing platform serves recommendation widgets across major publishers (a 30-year exclusive partnership with Yahoo since 2022) and offers advertisers programmatic access via the Backstage API for campaign management, audience targeting, conversion tracking, and reporting. The company also operates Connexity (commerce media), Skimlinks (publisher monetization), and DeeperDive (content discovery), and recently shipped Abby (AI ad assistant), the GenAI Ad Maker, and an official Realize MCP server for AI-driven campaign management.' maintainers: - FN: Kin Lane email: info@apievangelist.com X: apievangelist url: https://apievangelist.com specificationVersion: '0.16'