openapi: 3.0.3 info: title: Tealium Authentication Auth Privacy API description: Provides JWT bearer token generation for Tealium v3 APIs. Exchange a username (email address) and API key for a time-limited JWT bearer token used to authenticate all other Tealium v3 API calls. Tokens are valid for 30 minutes. The response also includes a region-specific host for subsequent API calls. API keys are obtained from Tealium iQ Tag Management and are not used directly in API calls — only for token generation. version: '3.0' contact: name: Tealium Support url: https://docs.tealium.com/api/v3/getting-started/authentication/ servers: - url: https://platform.tealiumapis.com/v3 description: Tealium platform API base URL tags: - name: Privacy paths: /privacy/visitor/accounts/{account}/profiles/{profile}: get: operationId: getPrivacyVisitor summary: Retrieve visitor data (GDPR/CCPA lookup) description: Retrieves all known data about a specific visitor for GDPR/CCPA compliance purposes. Returns the full visitor profile record including all attributes, audience memberships, and badges. parameters: - name: account in: path required: true schema: type: string description: Tealium account name - name: profile in: path required: true schema: type: string description: Tealium profile name - name: attributeId in: query required: true schema: type: integer description: Numeric ID of a Visitor ID attribute - name: attributeValue in: query required: true schema: type: string description: Value to look up (URL-encode special characters) - name: prettyName in: query required: false schema: type: boolean default: false description: When true, returns user-friendly attribute names; false returns numeric IDs responses: '200': description: Visitor data returned successfully content: application/json: schema: $ref: '#/components/schemas/VisitorPrivacyProfile' '400': description: Bad request — missing attributeId or attributeValue '401': description: Unauthorized — invalid or expired bearer token '404': description: Visitor not found tags: - Privacy delete: operationId: deletePrivacyVisitor summary: Delete visitor data (GDPR/CCPA erasure) description: Submits a deletion request for a visitor's profile data from the Customer Data Hub. Deletion is asynchronous and completes within 30 days. Returns a transactionId for tracking request status. parameters: - name: account in: path required: true schema: type: string description: Tealium account name - name: profile in: path required: true schema: type: string description: Tealium profile name requestBody: required: true content: application/x-www-form-urlencoded: schema: type: object required: - attributeId - attributeValue properties: attributeId: type: integer description: Numeric ID of the Visitor ID attribute attributeValue: type: string description: Value identifying the visitor to delete responses: '200': description: Deletion request submitted successfully content: application/json: schema: $ref: '#/components/schemas/DeletionResponse' example: transactionId: txn_abc123xyz '400': description: Bad request — missing attributeId or attributeValue '401': description: Unauthorized '429': description: Too many requests — rate limit exceeded (50 req/s) tags: - Privacy /privacy/visitor/accounts/{account}/profiles/{profile}/transactions/{transaction_id}: get: operationId: getDeleteTransactionStatus summary: Check deletion transaction status description: Retrieves the status of a previously submitted visitor deletion request. Returns PENDING, SUCCESS, or FAILED for the given transaction ID. parameters: - name: account in: path required: true schema: type: string description: Tealium account name - name: profile in: path required: true schema: type: string description: Tealium profile name - name: transaction_id in: path required: true schema: type: string description: Transaction ID returned from the DELETE visitor request responses: '200': description: Transaction status returned content: application/json: schema: $ref: '#/components/schemas/TransactionStatusResponse' example: txn_abc123xyz: PENDING '401': description: Unauthorized '404': description: Transaction not found tags: - Privacy /privacy/visitor/accounts/{account}/profiles/{profile}/ids: get: operationId: getVisitorIdAttributes summary: List visitor ID attributes description: Returns all Visitor ID attributes configured for the specified account and profile, mapping numeric attribute IDs to their names. Used to discover valid attributeId values for privacy lookups. parameters: - name: account in: path required: true schema: type: string description: Tealium account name - name: profile in: path required: true schema: type: string description: Tealium profile name responses: '200': description: Visitor ID attributes returned content: application/json: schema: $ref: '#/components/schemas/VisitorIdAttributesResponse' example: '101': email_address '102': customer_id '103': phone_number '401': description: Unauthorized tags: - Privacy components: schemas: TransactionStatusResponse: type: object description: Maps transaction ID to current status. Key is the transactionId, value is PENDING, SUCCESS, or FAILED. additionalProperties: type: string enum: - PENDING - SUCCESS - FAILED VisitorIdAttributesResponse: type: object description: Maps numeric attribute IDs to attribute names additionalProperties: type: string DeletionResponse: type: object description: Response from a successful visitor deletion request required: - transactionId properties: transactionId: type: string description: Unique identifier for tracking the deletion request VisitorPrivacyProfile: type: object description: Full visitor profile returned for privacy compliance purposes properties: audiences: type: object additionalProperties: type: boolean badges: type: object additionalProperties: type: boolean attributes: type: object additionalProperties: {}