aid: the-trade-desk name: The Trade Desk description: The Trade Desk is a global programmatic advertising platform and demand-side platform (DSP) that enables advertisers, agencies, and media buyers to plan, manage, and optimize digital advertising campaigns across connected TV, display, video, audio, native, and mobile channels. The platform provides REST and GraphQL APIs for managing advertisers, campaigns, ad groups, creatives, targeting, bidding strategies, audience data segments, and campaign performance reporting at scale. type: Index image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg url: https://raw.githubusercontent.com/api-evangelist/the-trade-desk/refs/heads/main/apis.yml created: '2026-06-13' modified: '2026-06-13' specificationVersion: '0.19' tags: - Advertising - Programmatic Advertising - DSP - Demand-Side Platform - Campaign Management - Connected TV - Digital Advertising - Marketing - AdTech apis: - aid: the-trade-desk:the-trade-desk-platform-api name: The Trade Desk Platform API description: The Trade Desk Platform API provides REST and GraphQL interfaces for programmatically managing all aspects of programmatic advertising campaigns. Key resources include advertisers, campaigns, ad groups, creatives, bid lists, frequency caps, activity logs, and targeting configurations. Authentication uses token-based credentials obtained via POST to the /v3/authentication endpoint, with the token passed as a TTD-Auth header or Bearer token in subsequent requests. image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg humanURL: https://partner.thetradedesk.com/v3/portal/api/overview baseURL: https://api.thetradedesk.com/v3 tags: - Advertising - Campaign Management - Ad Groups - Creatives - Programmatic - REST - GraphQL properties: - type: Documentation url: https://partner.thetradedesk.com/v3/portal/api/overview - type: GettingStarted url: https://partner.thetradedesk.com/v3/portal/api/doc/ApiPlatformGetStarted - type: Reference url: https://partner.thetradedesk.com/v3/portal/api/doc/ApiReferencePlatform - type: Authentication url: https://partner.thetradedesk.com/v3/portal/api/area/Authentication - type: RateLimits url: https://partner.thetradedesk.com/v3/portal/api/doc/RateLimits - type: UsageGuidelines url: https://partner.thetradedesk.com/v3/portal/api/doc/ApiUsageGuidelines - type: UseCases url: https://partner.thetradedesk.com/v3/portal/api/doc/ApiUseCases - type: GraphQLDocs url: https://partner.thetradedesk.com/v3/portal/api/doc/GqlApiCallsPlatform - type: GraphQLHub url: https://partner.thetradedesk.com/v3/portal/resources/doc/GqlApiHub - type: CampaignGraphQL url: https://partner.thetradedesk.com/v3/portal/api/doc/CampaignCreateGQL - type: ActivityLog url: https://partner.thetradedesk.com/v3/portal/api/doc/ActivityLog - url: graphql/the-trade-desk-graphql.md type: GraphQL - aid: the-trade-desk:the-trade-desk-data-api name: The Trade Desk Data API description: The Trade Desk Data API enables data providers and advertisers to upload first-party and third-party audience segments (CRM data), manage data integrations, access commerce solutions, and retrieve reporting data. Supports uploading hashed contact lists (email, phone) via S3 signed URLs for audience targeting, and provides access to data segment management and third-party data rate information. image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg humanURL: https://partner.thetradedesk.com/v3/portal/data/doc/DataApiReference baseURL: https://api.thetradedesk.com/v3 tags: - Data - Audience Segments - CRM Data - First-Party Data - Third-Party Data - Commerce properties: - type: Documentation url: https://partner.thetradedesk.com/v3/portal/data/doc/DataApiReference - type: Reference url: https://partner.thetradedesk.com/v3/portal/data/doc/DataApiReference - type: DataIntegration url: https://partner.thetradedesk.com/v3/portal/data/doc/DataApiReferenceIntegration - type: CommerceSolutions url: https://partner.thetradedesk.com/v3/portal/data/doc/CommerceSolutionsAPI - type: DataRates url: https://partner.thetradedesk.com/v3/portal/data/doc/DataRatesOverview - type: OpenAPI url: https://raw.githubusercontent.com/api-evangelist/the-trade-desk/refs/heads/main/openapi/ttd-data-api.yaml - aid: the-trade-desk:the-trade-desk-real-time-conversions-api name: The Trade Desk Real-Time Conversions API description: The Trade Desk Real-Time Conversions API (formerly the Real-Time Conversion Events API) allows advertisers to send conversion events server-side in real time, enabling more accurate attribution, cross-device measurement, and campaign optimization. It supports sending hashed email and phone identifiers along with event data for impression-to-conversion tracking without relying on browser cookies. image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg humanURL: https://partner.thetradedesk.com/v3/portal/api/overview baseURL: https://api.thetradedesk.com/v3 tags: - Conversions - Attribution - Real-Time - Measurement - Server-Side properties: - type: Documentation url: https://partner.thetradedesk.com/v3/portal/api/overview - type: AdobeExtensionDocs url: https://experienceleague.adobe.com/en/docs/experience-platform/tags/extensions/server/thetradedesk/overview - type: GitHubSDK url: https://github.com/thetradedesk/conversion-events-sdk-for-googletagmanager - aid: the-trade-desk:the-trade-desk-reporting-api name: The Trade Desk Reporting API description: The Trade Desk Reporting API provides programmatic access to campaign performance data including impressions, clicks, conversions, spend, win rates, viewability, effective CPM, completion rates, and 200+ additional metrics and dimensions. Supports incremental data sync for campaign, ad group, ad, creative, and targeting performance at configurable granularity levels. image: https://kinlane-productions.s3.amazonaws.com/apis-json/apis-json-logo.jpg humanURL: https://partner.thetradedesk.com/v3/portal/api/overview baseURL: https://api.thetradedesk.com/v3 tags: - Reporting - Analytics - Performance - Metrics - Campaign Analytics properties: - type: Documentation url: https://partner.thetradedesk.com/v3/portal/api/overview - type: Reference url: https://partner.thetradedesk.com/v3/portal/api/doc/ApiReferencePlatform common: - type: Portal url: https://partner.thetradedesk.com/v3/portal/api/overview - type: Website url: https://www.thetradedesk.com - type: EnterpriseAPIs url: https://www.thetradedesk.com/us/our-platform/enterprise-apis - type: GettingStarted url: https://partner.thetradedesk.com/v3/portal/api/doc/ApiPlatformGetStarted - type: Authentication url: https://partner.thetradedesk.com/v3/portal/api/area/Authentication - type: RateLimits url: https://partner.thetradedesk.com/v3/portal/api/doc/RateLimits - type: AdditionalFees url: https://partner.thetradedesk.com/v3/portal/api/area/Additional%20Fees - type: PrivacyPolicy url: https://www.thetradedesk.com/general/privacy - type: Blog url: https://www.thetradedesk.com/us/blog - type: LinkedIn url: https://www.linkedin.com/company/the-trade-desk - type: GitHubOrganization url: https://github.com/thetradedesk - type: X url: https://twitter.com/TheTradeDesk - type: Plans url: https://raw.githubusercontent.com/api-evangelist/the-trade-desk/refs/heads/main/plans/plans.md - type: RateLimits url: https://raw.githubusercontent.com/api-evangelist/the-trade-desk/refs/heads/main/rate-limits/rate-limits.md - type: FinOps url: https://raw.githubusercontent.com/api-evangelist/the-trade-desk/refs/heads/main/finops/finops.md maintainers: - FN: Kin Lane email: kin@apievangelist.com url: https://apievangelist.com