generated: '2026-08-12'
method: searched
source: https://www.thebrief.ai/pricing/
provider: The Brief
providerId: thebrief
description: >-
  The Brief prices by seat and workload tier, not by API call. All four published tiers include
  the full Ad Studio, AI generation and export; the pricing page states plainly "no credits.
  no counters. just plans" for the packaged tiers, while the API-side credit ledger
  (/v1/credits/*) meters actual consumption. API access as a distribution channel is named
  only under Enterprise ("Bulk distribution: API, white-label editor, CM360 / DV360 / Veeva"),
  so there is no self-serve API-only plan and no published per-request price.
currency: USD
billing_periods: [monthly, annual]
annual_discount: 26%
plan_count: 4
api_access:
  self_serve: false
  named_in_tier: Enterprise
  note: >-
    The feature comparison lists API-based bulk distribution under Enterprise. API credentials
    themselves are created in-app under Manage account > API credentials; the pricing page does
    not state which tiers may mint them, and no API-specific price is published.
trial:
  available: true
  length_days: 7
  card_required: false

plans:
  - id: create-pro
    name: Create Pro
    audience: individuals
    price: 29
    currency: USD
    period: month
    billing: annual
    annual_total: 348
    price_note: '$29/month billed annually at $348'
    seats: 1
    included:
      designs: unlimited
      storage: 250 GB
      brand_kits: 5
      workspaces: 1
      ai_and_export: Included for individual usage
      ad_serving_impressions: null
      tracked_brands: 10
      export_formats: [JPG, PNG, WEBP, GIF, HTML5, MP4, PDF, AMP]
      integrations: [Shopify, Google Drive, Dropbox]
    overage:
      model: soft
      note: '"We''ll reach out before any limit — never a surprise stop." No published overage rate.'

  - id: amplify-ultra
    name: Amplify Ultra
    audience: individuals
    price: 79
    currency: USD
    period: month
    billing: annual
    annual_total: 948
    price_note: '$79/month billed annually at $948'
    seats: 1
    included:
      inherits: create-pro
      storage: 1 TB
      brand_kits: 20
      ai_and_export: Expanded capacity for power users
      ad_serving_impressions: 100000 per month
      ad_networks: 25+ plus publishing to Meta and Google Ads
      tracked_brands: 15
      extras: [AI Translate localization, automated A/B testing, shareable performance reports]
    overage:
      model: soft
      note: '"We''ll reach out before any limit — never a surprise stop."'

  - id: collaborate-team
    name: Collaborate Team
    audience: businesses
    price: 49
    currency: USD
    period: month
    unit: seat
    billing: annual
    annual_total: 588
    price_note: '$49/seat/month billed annually at $588 per seat'
    seats: 2-10
    included:
      inherits: create-pro
      storage: 1 TB
      brand_kits: 20
      ai_and_export: Higher capacity for teams
      ad_serving_impressions: 100000 per month
      tracked_brands: 20
      extras: [roles and permissions, real-time co-editing, version history, shared templates, team font library, locked elements]
    overage:
      model: soft

  - id: scale-enterprise
    name: Scale Enterprise
    audience: businesses
    price: null
    price_model: custom
    price_note: "Let's talk — monthly, quarterly or annual, usage-based, custom contract"
    contact: https://www.thebrief.ai/pricing/
    seats: flexible (11+)
    included:
      inherits: collaborate-team
      storage: 1 TB
      ai_and_export: Contractual usage terms
      ad_serving_impressions: custom
      tracked_brands: unlimited
      distribution: [API, white-label editor, CM360, DV360, Veeva]
      mass_production: [feeds, real-time data, A/B testing, sticky ads]
      dam: [Bynder, Frontify, Orange Logic]
      governance: [SSO, SAML, SCIM, custom roles, user groups, ISO audits]
      reporting: [detailed usage tracking, automated email and Slack reports]
      support: [dedicated account manager, priority SLAs, onboarding, contractual capacity]

add_ons:
  - id: agency-package
    name: Agency Package
    price: null
    price_model: custom
    description: >-
      Layered on top of Team or Enterprise for agencies running campaigns for multiple brands —
      Brand Kits per client, white-label exports, branded share links and per-client billing.

credits:
  note: >-
    Packaged tiers are marketed as credit-free, but the API exposes a real credit ledger:
    recurring, rolling and top-up credit pools with available / locked / consumed balances,
    a per-operation credit cost list, and a team consumption report. Teams on a legacy plan
    are excluded — every /v1/credits/* route returns 400 for them.
  endpoints:
    - GET https://api.thebrief.ai/v1/credits/subscription-info
    - GET https://api.thebrief.ai/v1/credits/operations
    - GET https://api.thebrief.ai/v1/credits/team-consumption-report
  source: https://docs.thebrief.ai/public-api/rest-api/credits

cross_links:
  rate_limits: rate-limits/thebrief-rate-limits.yml