aid: videoamp
name: VideoAmp
description: >-
  VideoAmp is a Los Angeles-based media measurement and advertising technology company, founded in 2014, that
  operates as a certified national TV currency provider alongside Nielsen and Comscore. Its platform unifies
  linear TV, streaming and digital viewership onto a single dataset and identity spine (VALID) so agencies,
  brands and publishers can build audiences, plan and optimize cross-screen media, and measure ad and content
  outcomes. VideoAmp exposes this as a read-and-write Public API at api.videoamp.dev covering audiences,
  campaigns, media plans, inventories and rate cards, reach curves, ad and content measurement, data streams
  and ingestion, and cross-organization data sharing and consent — plus a first-party CLI and a hosted remote
  MCP server so agents can drive the same operations.
image: https://videoamp.com/wp-content/uploads/2020/06/5e8e31e378cb39dc533b5e00_blog_covid19-response.jpg
url: https://raw.githubusercontent.com/api-evangelist/videoamp/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
specificationVersion: '0.21'
created: '2026-08-02'
modified: '2026-08-02'
tags:
  - media-measurement
  - advertising
  - adtech
  - tv-currency
  - audience-measurement
  - media-planning
  - streaming
  - attribution
  - data-collaboration
  - mcp
  - agent-native
apis:
  - name: VideoAmp Public API
    description: >-
      The VideoAmp Public API powers audience building and lookup, campaign and media plan creation and
      optimization, inventory sets, rate cards and reach curves, ad and content measurement reporting with
      post-process lift analysis, data stream onboarding with schema mapping and delivery configuration, and
      cross-organization sharing and consent. 117 operations across the v1, v1alpha, v1beta, v2, v2beta and v3
      channels, authenticated with OAuth 2.0 bearer tokens from VideoAmp's Auth0 tenant.
    humanURL: https://docs.videoamp.dev
    baseURL: https://api.videoamp.dev
    tags:
      - media-measurement
      - advertising
      - adtech
      - audience-measurement
      - media-planning
      - attribution
      - data-collaboration
    properties:
      - type: OpenAPI
        url: openapi/videoamp-public-api-openapi.yml
      - type: Documentation
        url: https://docs.videoamp.dev
      - type: APIReference
        url: https://docs.videoamp.dev
      - type: Overlay
        url: overlays/videoamp-public-api-overlay.yaml
      - type: Authentication
        url: authentication/videoamp-authentication.yml
      - type: OAuthScopes
        url: scopes/videoamp-scopes.yml
      - type: ErrorCatalog
        url: errors/videoamp-problem-types.yml
      - type: Conventions
        url: conventions/videoamp-conventions.yml
      - type: DataModel
        url: data-model/videoamp-data-model.yml
      - type: AgenticAccess
        url: agentic-access/videoamp-agentic-access.yml
  - name: VideoAmp MCP Server
    description: >-
      VideoAmp's hosted remote Model Context Protocol server, exposing 101 tools that mirror the VideoAmp Public
      API operations for audiences, measurement, planning, inventory, data streams and sharing. Streamable HTTP
      transport at https://api.videoamp.dev/v1/mcp, protected by OAuth 2.0 with RFC 9728 protected-resource
      metadata pointing at login.videoamp.com. Can also be run locally via `videoamp mcp start-server`.
    humanURL: https://github.com/VideoAmp/cli
    baseURL: https://api.videoamp.dev/v1/mcp
    tags:
      - mcp
      - agent-native
      - media-measurement
    properties:
      - type: MCPServer
        url: mcp/videoamp-mcp.yml
      - type: ToolCrosswalk
        url: mcp/videoamp-tool-crosswalk.yml
      - type: Documentation
        url: https://github.com/VideoAmp/cli#mcp-getting-started
      - type: Authentication
        url: authentication/videoamp-authentication.yml
maintainers:
  - FN: Kin Lane
    email: kin@apievangelist.com
  - FN: APIs.json
    email: info@apis.io
common:
  - type: Website
    url: https://videoamp.com/
  - type: DeveloperPortal
    url: https://docs.videoamp.dev
  - type: Documentation
    url: https://docs.videoamp.dev
  - type: APIReference
    url: https://docs.videoamp.dev
  - type: GettingStarted
    url: https://github.com/VideoAmp/cli#mcp-getting-started
  - type: Support
    url: https://help.videoamp.dev/
  - type: HelpCenter
    url: https://help.videoamp.dev/
  - type: Blog
    url: https://videoamp.com/blog/
  - type: GitHubOrganization
    url: https://github.com/VideoAmp
  - type: Login
    url: https://platform.videoamp.com/
  - type: TermsOfService
    url: https://videoamp.com/terms-of-use/
  - type: PrivacyPolicy
    url: https://videoamp.com/privacy-notices/
  - type: TrustCenter
    url: https://trust.videoamp.com/
  - type: ChangeLog
    url: changelog/videoamp-changelog.yml
  - type: CLI
    url: cli/videoamp-cli.yml
  - type: Packages
    url: packages/videoamp-packages.yml
  - type: MCPServer
    url: mcp/videoamp-mcp.yml
  - type: ToolCrosswalk
    url: mcp/videoamp-tool-crosswalk.yml
  - type: WellKnown
    url: well-known/videoamp-well-known.yml
  - type: Authentication
    url: authentication/videoamp-authentication.yml
  - type: OAuthScopes
    url: scopes/videoamp-scopes.yml
  - type: Conventions
    url: conventions/videoamp-conventions.yml
  - type: Conformance
    url: conformance/videoamp-conformance.yml
  - type: ErrorCatalog
    url: errors/videoamp-problem-types.yml
  - type: Lifecycle
    url: lifecycle/videoamp-lifecycle.yml
  - type: DomainSecurity
    url: security/videoamp-domain-security.yml
  - type: DataModel
    url: data-model/videoamp-data-model.yml
  - type: AgenticAccess
    url: agentic-access/videoamp-agentic-access.yml
  - type: AgentSkill
    url: skills/_index.yml
  - type: LLMsTxt
    url: llms/videoamp-llms.txt
x-enrichment:
  date: '2026-08-02'
  status: enriched
  artifacts_added: 30
  pass: local-v1