generated: '2026-08-14'
method: searched
source: https://wistia.com/pricing
description: >-
  Wistia sells the video platform on four published tiers plus a separately-priced Webinars line.
  Pricing is seat- and storage-gated, not API-gated: there is no per-call, per-token or API-tier
  pricing anywhere on the pricing page, and the API is presented as a platform feature ("Wistia
  API — Build custom video experiences for your site") rather than a metered product. The
  practical API gate is feature access — SSO, video playback protection and team accounts sit on
  Enterprise — and the account-wide 600 requests/minute ceiling is the same for everyone.
  Prices below are the monthly-billed figures shown on the page; the page offers "Save 20%" on
  annual billing without publishing the resulting annual figures.
currency: USD
billing_periods:
- monthly
- annual
plan_count: 4
plans:
- name: Free
  price: 0
  currency: USD
  period: month
  quota:
    storage: 25 GB max
    users: 1
  includes:
  - Create, host, and share polished videos
  - Basic video analytics
  - Wistia branding included
  signup: Sign up now — no credit card required
- name: Business
  price: 79
  currency: USD
  period: month
  quota:
    storage: 250 GB+ included
    users: 3+
  includes:
  - Everything in Free
  - Remove Wistia branding
  - Collections and playlists
  - CTAs and forms
  - Advanced video analytics
  signup: Start free trial — no credit card required
- name: Business + Lead gen
  price: 329
  currency: USD
  period: month
  badge: Best for marketing
  quota:
    storage: 250 GB+ included
    users: 3+
  includes:
  - Everything in Business plus the Automation Suite
  - Connect Wistia to your marketing platform
  - Capture leads and viewer engagement data
  - Activate personalized follow-up and lead scoring
  - Measure pipeline and revenue impact
  signup: Start free trial — no credit card required
- name: Enterprise
  price: null
  price_label: Custom
  currency: USD
  period: month
  quota:
    storage: Starting at 1 TB
    users: Custom
  includes:
  - Everything in Business + Automation Suite
  - Team accounts
  - SSO
  - Video Playback Protection
  - Unlimited view-only access
  - Dedicated customer success manager
  signup: Talk to sales
overage:
  note: >-
    The pricing page does not publish an overage rate for storage or bandwidth beyond the included
    allowance; tiers are described as "250 GB+" and "starting at 1 TB", implying negotiated
    expansion rather than a posted per-GB price.
api_pricing:
  metered: false
  api_tier_gated: false
  note: >-
    No API tier, call allowance, or per-request price is published. The Data API, MCP server and CLI
    are available to accounts with an API token; the MCP server is additionally restricted to
    account owners and managers per https://docs.wistia.com/docs/mcp-server-guide.
  usage_endpoint: >-
    GET /account/usage (Get Account Usage) returns plan tier, upload eligibility and limit
    information programmatically; usage and limit details are visible only to account owners and
    managers, other contacts receive null for `limits`.
  usage_endpoint_docs: https://docs.wistia.com/reference/getaccountusage
other_lines:
- name: Webinars
  note: >-
    The pricing page carries a separate "Webinars" tab alongside "Video Platform". Its tiers were
    not captured in this pass; the Webinars API surface is documented and modeled in the OpenAPI.
free_tier: true
trial: true
trial_note: Business and Business + Lead gen both offer a free trial with no credit card required.