specification: API Commons Plans
specificationVersion: '0.1'
schema: https://raw.githubusercontent.com/api-evangelist/interface-research/main/schema/api-commons.yml#/$defs/Plans
provider: Yotpo
providerId: yotpo
created: '2026-06-25'
modified: '2026-06-25'
reconciled: false
tags:
- eCommerce
- Reviews
- Loyalty
- Retention Marketing
- UGC
- Plans
description: >-
  Yotpo packages its products (Reviews & Ratings, Loyalty & Referrals,
  Subscriptions, UGC) into both self-serve and sales-led plans. Reviews and
  Loyalty publish a Free tier plus paid tiers (commonly Growth / Prime /
  Premium-style names) gated by monthly order volume, while larger or
  multi-product bundles are quoted by sales. The legacy SMS and Email
  (SMSBump) products were usage-based (per message / per recipient) but were
  permanently discontinued on December 31, 2025. Exact per-tier prices and
  order thresholds are not consistently published and are not reconciled in
  this artifact.
notes: >-
  Yotpo's public pricing pages list named tiers per product but most thresholds
  and bundle prices require a quote. Verify current tier names, order-volume
  thresholds, and SMS/Email usage rates on the Yotpo pricing pages during
  reconciliation.
sources:
- https://www.yotpo.com/pricing/
- https://www.yotpo.com/platform/reviews/
- https://www.yotpo.com/platform/loyalty-and-referrals/
plans:
- id: yotpo-free
  name: Free
  type: free
  description: >-
    Entry-level self-serve tier for Reviews and for Loyalty & Referrals,
    capped by monthly order volume, with core collection and display features.
  entries:
  - label: Free Tier
    name: free
    type: limited
    metric: orders
    limit: -1
    timeFrame: month
    geo: global
    unit: 1
    price: '0.00'
    userMultiplied: false
  elements:
  - name: Reviews Collection
  - name: Star Ratings
  - name: Basic Loyalty Program
- id: yotpo-growth
  name: Growth / Self-Serve Paid
  type: subscription
  description: >-
    Self-serve paid tiers for Reviews and Loyalty gated by monthly order
    volume, adding moderation, customization, integrations, and richer UGC
    and rewards features. Exact prices and thresholds are quoted per product.
  entries:
  - label: Self-Serve Paid Plan
    name: growth
    type: flat
    metric: subscription
    limit: -1
    timeFrame: month
    geo: global
    unit: 1
    price: see Yotpo pricing page
    userMultiplied: false
  elements:
  - name: Advanced Reviews
  - name: Loyalty & Referrals
  - name: Integrations
- id: yotpo-sms-email-usage
  name: SMS & Email Usage (Discontinued)
  type: usage
  description: >-
    Legacy SMS and Email (SMSBump) marketing billed on usage - per message sent
    for SMS and per recipient/email for Email - on top of the platform plan.
    These products were permanently discontinued on December 31, 2025; retained
    here for historical context.
  entries:
  - label: SMS Messages
    name: sms_messages
    type: usage
    metric: messages
    limit: -1
    timeFrame: month
    geo: global
    unit: 1
    price: per-message usage (see Yotpo pricing page)
    userMultiplied: false
  - label: Email Sends
    name: email_sends
    type: usage
    metric: emails
    limit: -1
    timeFrame: month
    geo: global
    unit: 1
    price: per-recipient usage (see Yotpo pricing page)
    userMultiplied: false
  elements:
  - name: SMS Marketing
  - name: Email Marketing
- id: yotpo-enterprise
  name: Enterprise / Bundles
  type: enterprise
  description: >-
    Sales-led plans bundling multiple Yotpo products (Reviews, Loyalty, SMS,
    Subscriptions, Email) with higher order volumes, dedicated support, and
    negotiated terms. Contact Yotpo sales.
  entries:
  - label: Enterprise Agreement
    name: enterprise
    type: flat
    metric: contract
    limit: -1
    timeFrame: year
    geo: global
    unit: 1
    price: contact sales
    userMultiplied: false
  elements:
  - name: Multi-Product Bundle
  - name: Subscriptions
  - name: Dedicated Support
  - name: Custom Volume Pricing
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com