--- name: marp-deck description: Write a keynote-grade slide deck in Marp Markdown (deck.md) — the structure of a great talk, the copy rules, the two keynote themes and their slide classes, offline art (wallpapers, charts, device frames), the check, and the export. --- # marp-deck A deck here is a **keynote**: black or white, one idea per slide, type you can read from the back of the room, and a picture whenever a picture says it better. This skill is the whole craft. Read it once, then write. ## 1. The shape of a keynote Every talk, whatever the subject, follows this arc. Use it as the outline; drop what the talk does not need, never reorder what it keeps. | # | Slide | Class | What it does | |---|-------|-------|--------------| | 1 | Opening | `hero` | The promise, in a sentence the audience will repeat. A wallpaper behind it. | | 2 | The world today | `statement` | The problem, felt from the audience's seat. No product yet. | | 3 | So we asked | `statement` | The question that led to the idea. Tension, not answer. | | 4 | The idea | `section` | The answer, named. A wallpaper. This is the reveal. | | 5 | Three pillars | `pillars` | What makes it work. Three names, three lines. Never four. | | 6 | See it | `image` | The product, the prototype, the screen — full bleed or in a device frame. | | 7 | The number | `number` | One figure, made human. "1,000 songs in your pocket", not "5 GB". | | 8 | Proof | `chart` or `quote` | A chart from real numbers, or one voice who tried it. | | 9 | Available | `closing` | When, where, how much. Plain. | | 10 | One more thing | `omt` | Optional. Only if there is really one more thing. | | 11 | Close | `hero` | The promise again, shorter. The wallpaper from slide 1. | Ten slides for a ten-minute talk. A longer talk repeats 2–8 per act. A shorter one keeps 1, 4, 5, 7, 11. Section openers (`section`) mark each act. ## 2. Copy: write like the person on stage - **The headline is the sentence you would say out loud.** Eight words or fewer. If it needs a comma, it is two slides. - **Say what it does for someone, not what it is.** Benefit, then feature — if the feature is needed at all. - **One idea per slide.** The check warns above 40 words; a keynote slide usually has fewer than 15. Everything else goes in the speaker notes. - **Numbers made human.** Convert to something a person can feel: time saved a day, songs in a pocket, cups of coffee. Round it. One number per slide. - **Threes.** Three pillars, three reasons, three words. Not two, not five. - **Verbs, plain words, no jargon.** No "leverage", "seamless", "robust", "solution". No adjectives that do not earn their place. No exclamation marks. - **Tension, then release.** Problem, question, answer. The reveal slide is short; the audience finishes the sentence. - **Speaker notes carry the argument** (`` under a slide). The slides carry the punch. Write the notes as spoken sentences, two to five per slide, so the presenter can read them cold — the pane's Presenter view shows them large beside the next slide, and that is where the user rehearses. - **Never a bulleted paragraph on a slide.** If a list is unavoidable, it is three lines of three to five words each. The themes render lists as a clean stack with hairlines, no bullets. ## 3. Design: two themes, one accent, nothing else Front matter — pick one theme for the whole deck: ```markdown --- marp: true theme: keynote-dark # or keynote-light. Never both in one deck. paginate: true --- ``` - `keynote-dark` — black, white type. The keynote. Use it unless the talk is about paper, light, health, or the user asks for white. - `keynote-light` — white, near-black type. Airy, daytime. Rules the themes assume: - **Huge type, generous space.** Headlines up to 132px. Do not shrink text to fit; cut words. - **One image per slide at most.** Full bleed (``) or centred (``). No image next to a paragraph. - **Art is generated, not found.** No clip art, no stock photos, no emoji, no icons. Wallpapers for hero/section/closing, charts for numbers, device frames for screens (section 4). A photo the user supplies goes full bleed or in a frame. - **One accent colour per deck**, `#2997ff` by default (links, chart bars). Change it only with a reason, then keep it. - **Consistency is the design.** Same overline style, same positions, same wallpaper palette through the deck. Pick a palette on slide 1 and stay with it. ### The slide classes Set one per slide with a scoped directive on the slide's first line, then the content: ```markdown  # The best way to give a talk. Now on every Mac. ``` | Class | Content | Notes | |-------|---------|-------| | `hero` | `` + `# headline` + one line | Centred, 132px, no page number. Slides 1 and 11. | | `statement` | `# one sentence` (+ one quiet line) | Left, 92px, wraps at 14 characters wide. Problem, question. | | `section` | `` + `# name` | An act opener or the reveal. | | `pillars` | `#### overline` + `## headline` + a 3-column block (below) | Three names, three lines. | | `image` | `` + one caption line | Full bleed. Caption bottom-left. | | `number` | `# 3×` + one line | 300px gradient figure. The line says what it means. | | `chart` | `## headline` + `` | Centred, chart as wide as the slide. | | `quote` | `> the words` + `— who` | 60px, curly quotes drawn for you. | | `closing` | `# headline` + lines | Availability: when, where, price. | | `omt` | `# One more thing.` | Then the next slide is the thing. | | (none) | `#### overline` + `## headline` + text or a list | The plain slide. Use rarely. | Pillars block: ```markdown #### What makes it work ## Three things.