# Bitcast — The Decentralized Creator Economy Bitcast is a decentralized platform that incentivizes content creators to connect brands with audiences. Creators publish YouTube videos to satisfy defined briefs and earn rewards based on engagement metrics. --- ## ⚙️ High-Level Architecture - **Miners**: Produce and publish YouTube content for one or more briefs. - **Validators**: Obtain temporary OAuth tokens to securely access YouTube Analytics and validate performance. - **Brands**: Define and publish content briefs (initially focused on the Bittensor ecosystem). - **Briefs Server**: Hosts the [active briefs](https://www.dashboard.bitcast.network/briefs). - **Bittensor Network**: Manages on-chain compensation, rewarding Validators and Miners with the [Bitcast alpha token](https://www.coingecko.com/en/coins/bitcast). --- ## 🚀 Getting Started ### For Miners 1. **Review Requirements** Ensure your YouTube account and videos meet the [minimum requirements](bitcast/miner/README.md). 2. **Publish Content** Create videos targeting one or more active briefs. 3. **Earn Rewards** Videos that satisfy briefs are rewarded based on **YouTube Premium revenue** stats. 4. **Agency Operations** Run a single miner with up to 5 YouTube accounts to operate as a content agency, aggregating multiple creators under one mining operation. See the [Miner Setup Guide](bitcast/miner/README.md) for: - Installation and configuration - OAuth and account integration - Miner registration on the network - Reward tracking and monitoring ### For Validators Validators maintain the integrity of the network by: - Retrieving analytics data via OAuth - Verifying content engagement - Disbursing on-chain rewards to Miners Refer to the [Validator Setup Guide](bitcast/validator/README.md) for detailed instructions. --- ## 📊 Scoring & Rewards System Bitcast employs a dynamic, multi-layered scoring and rewards mechanism to fairly distribute emissions and incentivize high-quality participation. The system is designed to prioritize genuine engagement and prevent manipulation. ### 1. Briefs & Boost Multipliers - Every [brief](https://dashboard.bitcast.network/) is assigned a **boost** value. - **Boost** acts as a multiplier on the score of videos that fulfill the brief, giving higher priority to briefs from sponsors or clients. ### 2. Video Eligibility & Format Types - **Eligibility:** - Videos must have both their transcript and description fully satisfy the requirements of an active brief. - **Format Types:** Each brief specifies a required video format, which determines both eligibility and reward scaling: - **Dedicated:** - Sponsor’s topic is the main focus (≥80% of video). - Each YouTube account can be rewarded for up to **2 videos per dedicated brief** (oldest 2 by publish date). - Receives **100% of the reward**. - **Ad-Read:** - Sponsor’s message appears as a short, distinct segment. - Each YouTube account can be rewarded for up to **5 videos per ad-read brief** (oldest 5 by publish date). - Receives **20% of the dedicated reward**. - **Integration:** - Sponsor's content is woven into the video content itself. - Video limits are configured per-brief via `max_count`. - Receives **20% of the dedicated reward** (same as ad-read). ### 3. Performance Metrics & Anti-Exploitation Controls - **Reward Calculation:** - Rewards are based on the 7-day moving average of YouTube Premium Revenue (`estimatedRedPartnerRevenue`). - For **non-YPP YouTubers**, Premium Revenue is estimated using the video’s minutes watched (`estimatedMinutesWatched`) multiplied by 0.00005. - For each eligible video, the (actual or estimated) Premium Revenue is multiplied by a scaling factor to determine the daily reward (in USD). - This daily USD reward is then converted into a weight relative to the subnet’s total daily miner emissions (USD). - By anchoring rewards to USD, we align with industry-standard metrics (CPM), making the system more transparent and familiar for miners. - **Lookback & Revenue Cap:** - To prevent exploitation via fake engagement, Bitcast applies a lookback window: - For each video, the **average premium revenue over the 7-day period is capped at the median daily revenue for the channel from the previous month**. - YouTube audit and remove engagement that they deem to be fake within 1 month. The lookback factors this audit in a prevents exploitation. - **Reward Timing:** - Only videos matching active briefs are considered. - Videos earn rewards for the first 14 days after they are published. - There is a **3-day delay** in rewards (to align with YouTube's engagement verification), so rewards always lag behind video engagement by 3 days. ### 4. Emissions Model - The **boost multiplier** increases the score of qualifying videos. - Each brief has a **maximum emissions cap**, preventing any single brief from dominating the total emissions. - **Unclaimed emissions** are automatically allocated to the subnet treasury. --- ## 🤝 Contact & Support For assistance or questions, join our Discord support channel: [Bitcast Support on Bittensor Discord](https://discord.com/channels/799672011265015819/1362489640841380045)